Associate Director - Human Resource Practice at Michael Page
Views:3240 Applications:140 Rec. Actions:Recruiter Actions:65
AM - Marketing Analytics - BFSI (4-6 yrs)
Assistant Manager-Marketing Analytics(4-6 years)
Delhi NCR | Permanent
Opportunity to use cutting edge technology
Be a part of well established analytics setup
About Our Client
Our client is a large MNC Financial Services firm with significant growth plans for the India region, our client is embarking on the next stage of the development of their Analytics setup based out of Delhi NCR. As part of growth of their captive centre, they are looking for an Assistant Manager - Marketing Analytics to lead their analytics team based out of Delhi NCR supporting global geographies. They are looking for a highly talented, innovative and collaborative leader to grow the team of analytics professionals.
Job Description
Reporting into a VP,you will be responsible for-
- Developing predictive models & targeting strategies to support Marketing efforts
- Developing and execute a comprehensive cross sell, retention and growth strategy for existing customers, both for assets & liabilities
- Designing and implementing a Customer Life Cycle Management (CLCM) program to improve customer service & brand experience, increase product penetration and control attrition
- Performance monitoring of models / scorecards
- Engaging with on-shore partners and business heads to execute analytics projects in line with business expectation
The Successful Applicant
As a successful applicant-
- Extensive experience in marketing analytics for retail lending portfolio
- Knowledge of retail financial services & products
- Aptitude for using statistical programming languages
- Proficiency in SAS and SQL
- Strong understanding of lending products from marketing, finance, risk and policy perspective
- Awareness of the financial services industry
- Knowledge of scorecard modelling techniques
- Strong analytical, technical and/or statistical skills
What's On Offer
This is an excellent opportunity to develop your career within one of the prestigious financial services firms and be a part of their fast growing analytics business.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.