22/05 Ram Krishna
Global Lead - HR at Synergy Source HR Solutions

Views:1743 Applications:126 Rec. Actions:Recruiter Actions:3

AM/DM - Marketing - Usage & Retention - Prepaid - Telecom (1-5 yrs)

Jaipur Job Code: 220120

Job Responsibilities :

Revenue Planning & Proposition Development :

- Conduct regular analysis as well as ad-hoc analysis related to pre paid business health and U&R

- Conceptualise, design & develop segmented promo campaigns

- Co-ordinate across different departments to ensure proper execution of promo campaigns

Revenue & Usage Enhancement :

- Ensure delivery of targeted revenue for FY15-16 as per DB budget

Ensure minimisation of non users for prepaid base

- Monitor usage trends of subs and identify areas of improvement

- Execute usage and revenue enhancing promotions

- Ensure Bonus Card/Pack penetration to desired levels

MIS And Data Analysis:

- Conduct regular analysis of different MIS reports to identify trends

- Undertake value & behavioral segmentation to drive U&R strategies for prepaid business

Grace & Churn Management:

- Minimise grace and churn through design and deployment of appropriate grace management & retention strategies for prepaid business

Cross team co-ordination:

- Co-ordinate across functions for approval and execution of promotional campaigns

- Co-ordinate with central marketing team for different reporting purposes and approval of usage/revenue enhancing promotions

Personal Specifications:

- Ability to work under pressure and a focus for achieving targets

- Analytically sound and ability for data crunching

- An eye for detail and ability to translate observations into presentations

- A creative mindset and an ability to work around obstacles

- Proficient in MS-Office (Excel, Access, Power Point, Word)

- Good communication skills and team working ability

- A Qualified MBA

Product Marketing Experience is essential


This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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