Allter - Head - Digital Marketing

At Allter we are looking for a highly-creative for a Head of Digital Marketing Strategy to lead our marketing team. In this position, you will be responsible for all aspects of the brand's marketing operations. Your central goal is to help grow our brand's influence locally while also increasing brand loyalty and awareness.

Your duties will include planning, implementing, and monitoring our digital marketing campaigns across all digital networks. Our ideal candidate is someone with experience in marketing, art direction, and social media management.

Responsibilities :

- Design and oversee all aspects of the brand's digital marketing department including social media, email, and display advertising campaigns.

- Develop and monitor campaign budgets.

- Plan and execute content strategy for all social media platforms.

- Prepare accurate reports on our marketing campaign's overall performance.

- Coordinate with advertising and media experts to improve marketing results.

- Evaluate important metrics that affect our website traffic and target audience.

- Monitor and improve website content.

- Work with your team to brainstorm new and innovative growth strategies.

- Oversee and manage all contests, giveaways, and other digital projects.

Requirements :

- Bachelor's degree in marketing or relevant field.

- A minimum of 3 years experience in a digital marketing or advertising position preferably with a consumer brand.

- In-depth knowledge of various social media platforms, best practices, and website analytics.

- Highly creative with excellent analytical abilities.

- Outstanding communication and interpersonal skills.

- Up-to-date on the latest trends and technologies in digital marketing.