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HR at AllSpark Technologies Healthcare
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All Spark Health Lab - Lead - Digital Marketing (2-8 yrs)
At All Spark Technologies we develop the best in class speech solutions for automating enterprise communications. We are a family of passionate developers, doctors and healthcare ops who are driving the headway into transforming the healthcare Globally using AI.
The Role's Responsibilities are:
- Plan and execute all organic and paid digital marketing strategies and initiatives, including SEO / SEM and Social Media
- Scale growth and optimization efforts for our digital properties including our website, landing pages, e-mails, microsites, and other touchpoints
- Marketing a B2B solution to the target audience who are not so tech-savvy
- Brand Marketing and presence strategy
- Collaborate with product marketing, content marketing, and sales team to drive key campaigns
- Help drive coordinated go-to-market activities and planning
- Conducting custom webinars with the target audience to increase demand and educate on the latest in the technology
Skill set needed :
- 2+ years in online marketing, preferably in a B2B SaaS environment or HOSPITALS
- Thorough understanding of marketing principles and practices, both theoretical and practical
- Technical experience with A/B testing (eg. Optimizely, Google Optimize), - Analytics (eg. Google Analytics), Data APIs (eg. Clearbit, Datanyze), User testing (eg. UserTesting.com, Hotjar, surveys), CMS (eg. WordPress, Craft), CRM (eg. Salesforce, Marketo)
- Advanced Excel and data analysis skills; SQL a plus
- Hands-on experience with Adwords, Linkedin Ads
- Hands-on experience managing implementing testing frameworks and managing testing programs at scale
- Proven experience managing customer acquisition efforts in paid, organic, and viral channels
- Demonstrable experience working with top-tier creative teams and designers to deliver award-winning work
- Strong quantitative orientation (must love spreadsheets)
- Have a proven track record of delivering business results
- Highly organized and autonomous, but also collaborative and able to work cross-functionally
- Comfortable and energized operating in a fast-paced environment, passionate about the product, and working with startup companies
- Experience managing growth and performance-oriented teams
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
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