Ajmal Perfumes - Head - General Trade

Head - General Trade

- Implement Sales & Marketing strategies to increase presence in General Trade (GT) and grow revenue PAN India.

- Develop and own the business plan for enhancing presence in the GT segment

- Visit markets with Regional Sales teams to get first-hand information on GT partner requirements/expectations

- Identify new opportunities to grow revenue and become a preferred service provider for GT partners

- Provide strategic guidance to the regional sales teams based on data and rigorously monitor implementation

- Work in close coordination with Marketing and Product teams to develop and implement a communication plan for engaging partners and improve user retention on the App

- Analyze and report competitors strategies on pricing, markets, promos, schemes, product features

- Own the Retailer Sales App and ensure it becomes the Go-To app for General Trade partners seeking additional revenue

- Understand partner requirements/expectations App

- Plan improvements in the App around end-to-end partner experience, new products, and features, ease of usability, communication strategies

- Work closely with the product and technology teams to achieve desired developments in App

Requirements :

- 8 +years' experience in leading a growth hack team

- Strong analytical, organizational, and creative thinking skills

- Should understand both customer requirements and technology in order to drive product development

- Understanding of new-age marketing technologies

- Excellent communication and interpersonal skills

- Ability to work under pressure in a fast-paced environment