Talent Acquisition Manager at AiTrillion
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AiTrillion - Digital Marketing Manager (8-15 yrs)
As the Digital Marketing Manager at AiTrillion, you will be instrumental in leading the digital promotions and marketing efforts. Your extensive experience in managing digital marketing strategies, digital teams, Google AdWords, affiliate management, and content marketing will be key to driving the success of AiTrillion's marketing initiatives.
1. Digital Strategy Management: Take ownership of developing and executing the company's overall digital marketing strategy, aligning it with AiTrillion's goals and objectives.
2. Digital Team Leadership: Lead and mentor the digital marketing team, providing guidance, support, and fostering a collaborative work environment.
3. Google AdWords Management: Oversee and optimize Google AdWords campaigns to drive targeted traffic, conversions, and maximize return on ad spend (ROAS).
4. Affiliate Management: Develop and manage the affiliate marketing program, working with key partners to increase brand visibility and drive revenue through affiliates.
5. Content Marketing: Drive content marketing efforts, creating engaging and relevant content to attract and retain customers while enhancing the brand's online presence.
6. Hands-on Experience: Utilize your practical expertise to actively participate in campaign execution, keyword research, ad copy creation, and content development.
7. Data-driven Approach: Utilize analytics tools and data insights to measure campaign performance, identify opportunities, and continuously optimize marketing efforts.
8. Budget Allocation: Efficiently allocate budgets across various digital marketing channels to achieve maximum results and cost-effectiveness.
Conversion Rate Optimization (CRO): Implement CRO strategies to enhance website performance, user experience, and conversion rates.
9. Stay Abreast of Industry Trends: Keep up-to-date with the latest trends and best practices in digital marketing, applying them to enhance AiTrillion's marketing strategies.
1. Proven track record in successfully managing digital marketing strategies, digital teams, Google AdWords campaigns, affiliate marketing programs, and content marketing initiatives.
2. Strong hands-on experience in setting up, optimizing, and managing Google AdWords campaigns to drive targeted traffic and conversions.
Demonstrated expertise in affiliate marketing, managing partnerships, and leveraging affiliates to generate revenue.
3. Proficiency in content marketing, with the ability to develop compelling content that resonates with the target audience.
4. Data-driven mindset, using analytics tools to derive insights and make data-backed decisions.
5. Excellent leadership and team management skills, with the ability to inspire and mentor a team of digital marketing professionals.
6. Prior experience in the SAAS or e-commerce industry is advantageous.
If you have a passion for driving digital marketing excellence and possess hands-on experience in Google AdWords, affiliate management, and content marketing, AiTrillion offers an exciting opportunity to make a significant impact in the world of e-commerce marketing automation. Join our dynamic team and lead our digital marketing efforts to new heights of success.
Note: Please submit your updated resume and a detailed cover letter highlighting your relevant experience and achievements in digital marketing, Google AdWords, affiliate management, and content marketing.