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AGM/DGM - Sales & Marketing Support - FMCG/Infra (8-12 yrs)
AGM / DGM - Sales & Marketing Support
Job Purpose :
- Responsible for a centralized marketing and sales support function for the organisation
Role & Responsibilities :
- Ideation and implementation of marketing campaigns for all verticals and services of the organization
- The campaign objectives would be brand building and customer acquisition both existing and new
- Accomplish marketing and sales objectives by planning, developing, implementing, and evaluating various platforms such as BTL, digital, ATL and others
- Identify marketing opportunities by identifying consumer requirements; defining market, competitor's best practices and staying ahead of the curve.
- Responsible for brand awareness and lead generation for the organization through with focus on ROI and measurement metrics
- Liaison with each vertical to support their sales objectives through customized campaigns as well as market the corporate in an integrated manner
- Collate marketing and sales content from each vertical for creating case studies, customer service papers, flyers, audio visuals, pamphlets, presentations and other sales communication collaterals.
- Identify, evaluate and leverage the expertise of third party agencies and service providers for focused marketing, branding and sales support campaigns and activities
- Create and maintain a repository of best sales supports practices of industry peers and outside industry organisations, for implementing the same within the organisation's sales initiatives
Job Involves The Following Linkages :
Within the Organization : Various departments & Various Business Heads
Outside the Organisation : Clients/Customers, Co-ordination
Key skills :
- Good numerical skills & analytical abilities
- Excellent interpersonal skills
- Communication skills
- MS Office & IT skills.
- A confident and determined approach.
- Resilience and the ability to cope with rejection.
- A high degree of self-motivation and drive - Should be a self-starter and able to take responsibilities and meet the target within the timeline set.
- The ability to work both independently and as part of a team.
- The capacity to flourish in a competitive environment.
- Proficient and dynamic professional with pleasing personality
- Ability to work effectively under stress, changes in work priorities, and in emergencies.
- Ability to meet deadlines and eye for detail.
Qualification & Experience :
- MBA - Marketing, preferably from premier institutes
- 8 to 12 years of experience in a B2B industry
Location : Mumbai, Western Suburbs
Need to talk, call Archana on 022 30948190
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