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09/03 Ratnadeep Prakash
Managing Partner at HRvisory

Views:129 Applications:43 Rec. Actions:Recruiter Actions:17

Advertising Platform Manager - Social Media (3-7 yrs)

Bangalore/Gurgaon/Gurugram Job Code: 1060824

Advertising Platform Manager - Social Media


About client


- The employer provides enterprise software for Customer Experience Management (CXM)

- It has more than 75 of the world's 100 most valuable brands use its product today

- A certified "Great place to work"

- Awarded as one of the best workplaces in 2021, by Inc. Magazine

- Recognised as a leader in the "Gartner" magic quadrant in its segment

- Has raised more than $ 425 million in various rounds from top investors

Expectations from the role:

- This is a client-facing role, in which you would ensure that every customer derives the most value possible from the company's platform leading to retention.

- Assisting teams in building social media advertising campaigns across the social channels for the world's leading brands mapped to their business needs.

Roles & Responsibilities:

You'll be responsible to:

- Deliver Value: Be able to deliver on, and communicate the value associated with the customer's investment in advertising within the platform to guarantee retention & customer growth.

- Drive Adoption: Drive adoption and usage of new products and features across multiple business units, teams, and markets within a single customer.

- Establish Relationships: Establish and nurture relationships built on trust with every new customer, develop client and agency champions, and identify key stakeholders.

- Strategic Advertising Partner: Become your customer's day-to-day strategic advisor who understands their business challenges and can communicate positive business outcomes.

- Proactively identify opportunities to improve operational efficiencies and find suitable campaigns which could benefit from utilising AI to drive ROAS

- Capture development areas for product improvement and closed looping with product managers and engineering for necessary corrective actions.

- Actively make sure you are knowledgeable on the native channel's ad products package.

- Provide ongoing training support and ad hoc training sessions to always keep customers educated on product's know-hows.

- Actively make sure that you are knowledgeable on all products of the company.

Who you are and what makes you qualified :

- 3-7 years of experience in paid social account management at a brand, agency or technology.

- Building and optimising paid social campaigns. (i.e., Facebook, Instagram, Twitter, YouTube, LinkedIn, Pinterest, Snapchat, TikTok).

- MBA from Tier 1/2 colleges preferred.

- Excellent communication and articulation skills needed.

- Demonstrated experience and a passion for the social technology universe.

- Excellent written and verbal communication skills.

- Analytical mindset with attention to detail and excellent problem-solving skills.

- Ability to think independently and learn as a member of a team.

- Ability to identify and clearly articulate issues clients are facing and plan on how to solve them.

- Intrinsically motivated to tackle unique client use cases, teach clients how to maximise platform performance.

- Industry-specific knowledge across different verticals or lines of business preferred

- One should be comfortable working in the Europe shift timing (I. e. 2 PM to 11 PM).

You Know You're Successful If :

- The depth, breadth and frequency of customer platform adoption start strong and keep climbing.

- Customers add new licenses, modules and services to their package.

- Constantly coming up with new strategies that are adopted by your clients and peers.

- Stakeholders participate in the company's events and case studies.

- Your platform and industry knowledge makes you a trusted advisor both internally and externally.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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