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General Manager at Aditya Birla Fashion & Retail
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Aditya Birla Fashion & Retail - Manager - Trade Marketing (3-5 yrs)
Defining Business Strategy :
- Responsible for developing key business strategies, assessing current opportunities & gaps & developing tools to address them for the Business.
Growth Roadmap :
- Responsible for identifying & driving growth levers for all category of businesses
Driving Profitability :
- Driving Gross profit by changing product mix, pricing & market spends for the brand
Channel Development :
- Defining future channel structure & driving distributor ROI
Driving engagement :
- Responsible for dealer engagement & loyalty programs for sustainable business
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