Adfactors PR - Account Executive

Adfactors PR, founded in 1997, is the youngest firm among its top peers. It is also India's largest PR firm awarded with multiple accolades & transnational presence in Singapore, Srilanka & India, as a part of our growth plan, we are keen to engage and onboard talented professionals working in the public relations and communications industry Thorough understanding of business dynamics and eco-system across Banking and Financial services sector.

Job Description:-

We are seeking to hire a public relations specialist who will be responsible for building and maintaining a positive image for our BFSI clientele. You will be in charge of establishing and maintaining relationships with media and influencers of the segment by writing press releases and other media communications, responding to requests for information and press conferences, and coaching client representatives in the correct way of communicating with the public and with clients.

- To be successful in this role, you will need a deep understanding of PR and the financial services segment. You will also need excellent written and verbal communication skills. Previous experience in handling BFSI clients and/or organizations is mandatory

- To be successful in this role, you will need a deep understanding of PR and the financial services segment. You will also need excellent written and verbal communication skills. Previous experience in handling BFSI clients and/or organizations is mandatory

Your Daily KRA:

- Daily news tracking and monitoring

- Handling client accounts

- Media mapping and outreach

- Pitching story ideas and sourcing relevant media opportunities

- Researching on clients and its competitors and developing industry reports to ensure the team is aware of the sector developments

- Creating monthly coverage reports

- Creating weekly reports

- Actively involved in client servicing, providing ideas for events, stories, and PR activities

- Providing PR support with extensive electronic, print, and online media coverage