Senior Role - Human Resources at Adcanopus Digital Media Private Limited
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Adcanopus Digital Media - Media Buying Role (3-5 yrs)
Day to Day Responsibilities :
- Experience of Media Buying or equivalent, including Digital Marketing Conceptual and executional knowledge.
- Maintains media plans including changes, budgeting, execution, reporting, optimization and invoice reconciliation
- Familiarity with the concepts of DSP's and SSP's also Platforms/ Tools such as Appnexus, Pubmatic, Sitescouts, Fyber, Adwordsetc,
- Should be flexible with the working Model's as such CPI.
- Excellent understanding of online media planning, implementation and optimizations
- Proficient in using standard online media research and planning tools (e.g. TMT, Google Analytics, etc).
- Strong analytical skills and ability to relate results to Campaigns Performance objectives, providing a basis for measurement of the digital activities
- Analyzes web metrics, provides campaign effectiveness reports to clients, and recommends optimizations when appropriate to improve media performance.
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