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Senior Talent Acquisition at Zyoin Web Pvt Ltd
Views:259 Applications:42 Rec. Actions:Recruiter Actions:7
Account Director - Media (5-12 yrs)
Note: Need People from traditional media Industry experience.
Job Designation: Account Director
Roles and Responsibilities:
- Plan for market share enhancement through targeted marketing programs for each customer as per the Business Plan
- Plan and drive marketing budgets (promotions, adverts, marketing communications, website, social media presence, BTL ATL programs and PR)
- Focus on creating new clients / different formats/ new geo expansion as per our strategic plan
- Be the Brand Custodian who ensures a sync between the agency and the client
- Drive expansion initiatives and enhancing brand relevance for the clients
- Create Brand positioning and go-to- market strategy for new clients
- Manage marketing initiatives and brand messaging for new market entry aligning brand aspects to the target consumer profiles of the new market
- Manage Brand consistency across marketing channels
- Build client relationship across the org and reach out to related categories
- Manage targeted customer retention leveraging our model
- Develop a strong team aligning them to the Business Goals and impactful responses to stakeholders ,Media planning, negotiation and vendor management
- Ensure smart engagement with secondary and tertiary agencies
- Drive the function on a well-grounded and insights-driven approach to marketing initiatives
- Ensure timely and appropriate responses and actioning from the Marketing Team to the internal customers
- Build a strong chemistry with the internal stakeholders and vendors for efficient execution.
Skills Required :
- Strategic planning
- Consumer Insights management
- Brand management
- Omni channel marketing
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
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