- 4- 5 years of experience in Product Management in Neuro segment
- Achieve brand MS%, Sales and Division Margins to build enduring and profitable brands for Abbott
- Responsible for building portfolio by identifying, launching and managing brands in identified therapeutic segments
- Shape therapy area with an ability to manage the brands through its life cycle.
- Evaluation of options in Life Cycle management & follow through in terms of Initiatives of Life cycle management
- Responsible for managing strategic initiatives in listed therapeutic segments and meeting key opinion leaders to understand the dynamics and the latest happenings in the therapy area
- Formulation and execution of customer centric and insight driven marketing strategy:
- Deliver innovative promotional mix on differentiated platform to enhance customer experience
- Developing Communication strategy for the customers: doctors, consumers, distributors, retailers, Field Force
- Responsible for KOL Management and strong Customer Building
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