Recruitment Head at 100ms.live
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100ms - Product Marketing Manager (4-8 yrs)
About us:
100ms is building a Platform-as-a-Service for developers integrating video-conferencing experiences into their apps. Our SDKs enable developers to add gold standard audio-video quality conferencing with much faster shipping times.
We are a team uniquely placed to work on this problem. We have built world-record scale live video infrastructure powering billions of live video minutes in a day. We are a remote-first global team with engineers who've built video teams at Facebook and Hotstar.
100ms' Platform-as-a-Service will reduce shipping live conferencing application time to days instead of months, allowing companies to focus on their core business.
What would you do?
- As a Product Marketing Manager, you will be responsible for leading go-to market strategy and execution and drive revenue for 100ms products
You will:
- Deeply understand how to scope and execute marketing strategies needed to reach different customer segments, talk regularly to users and prospects
- Advocate for our users, be informed about our competitive landscape, and become the go-to expert for your product area to help shape the product roadmap and strategy
- Develop product positioning and messaging informed by user research, market insights, and product understanding
- Plan and execute marketing campaigns across different channels to achieve the necessary pipeline - outbound and inbound
- Develop content - Conceptualize and create educational product and solution content for a variety of platforms
- Enable sales - Communicate value proposition and provide high-value sales tools, training, and collateral
- Evangelize - Serve as a company spokesperson and go-to thought leader for the product
You have:
- At least 4 years of relevant experience, specifically in a technology company and ideally in a SaaS company
- Hands-on experience in more than one marketing channel
- Experience in B2B marketing and working closely with product development and sales teams is preferred
- About us:- You'll work on defining the positioning and marketing a cutting-edge technology product in a fast-growing market- Proven experience creating marketing plans encompassing strategy, customer research, competitive analysis, product requirements, messaging, pricing, etc.
- Strength in collaborating with cross-functional teams, across geographies, including executive management, product management, operations, sales and marketing
You'll be a great fit if you have:
- Passion for marketing and storytelling
- Prior experience as a developer
- Strong inclination towards data analysis, an eye for detail
- A computer science or engineering background
- An ability to understand complex technology products easily
- Comfort with a fast-paced, challenging work environment
Why 100ms :
- You'll be part of a small team at a fast-growing engineering-first startup
- You'll work with a small team across the globe with ex-entrepreneurs, video engineering experts
- You can grow as an individual contributor or as a team leader - freedom to set your own goals
- You'll work on defining the positioning and marketing a cutting-edge technology product in a fast-growing market
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