Cure And Care Wellness Reviews by Employees

Role Overview:. - As a CRM Specialist at Cureskin, you will play a crucial role in driving customer engagement,. retention, and loyalty through targeted marketing campaigns using the CleverTap platform. - You will collaborate with cross-functional teams to execute data-driven marketing strategies. that enhance customer experiences and contribute to the brand's growth. - Your expertise in CleverTap's capabilities will be instrumental in delivering personalized, timely, and relevant messaging to our customers. Key Responsibilities: - CleverTap Campaign Management: Design, develop, and execute CleverTap marketing campaigns across various channels, including push notifications, in-app messaging, emails, SMS, and more. - Segmentation and Personalization: Utilize CleverTap's segmentation capabilities to create highly targeted customer segments based on demographics, behaviors, preferences, and purchase history. - Automation and Workflows: Set up automated workflows to engage customers at different stages of the customer lifecycle, including onboarding, re-engagement, upsell, and post-purchase follow-ups. - A/B Testing and Optimization: Implement A/B tests to continuously improve. campaign performance, analyzing results and making data-driven recommendations to enhance engagement and conversion rates. - Data Analysis: Monitor and analyze campaign performance metrics, customer behavior, and engagement data to identify trends, opportunities, and areas for improvement. - Cross-functional Collaboration: Collaborate with marketing, design, and development teams to ensure consistent messaging and seamless user experiences across all communication touchpoints. - CleverTap Platform Expertise: Stay up-to-date with CleverTap's latest features, updates, and best practices, applying this knowledge to enhance the brand's marketing efforts. - Reporting and Insights: Generate regular reports and provide insights to management on campaign performance, customer engagement, and retention metrics. Qualifications and Skills:. - Bachelor's degree in Marketing, Business, or a related field (or equivalent experience). - Proven experience (3+ years) as a CleverTap Specialist or similar role, preferably within a D2C brand or e-commerce environment. - Proficiency in working with CleverTap or similar marketing automation platforms. - Strong understanding of customer segmentation, audience targeting, and personalization strategies. - Analytical mindset with the ability to interpret data, draw insights, and make data-driven decisions. - Experience with A/B testing methodologies and campaign optimization. - Excellent written and verbal communication skills. - Detail-oriented, with a commitment to delivering high-quality work within deadlines. - Collaborative team player with the ability to work cross-functionally in a fast-paced environment.

Anywhere in India/Multiple Locations

Heallo.ai -  CRM Lead (4-7 yrs)

We're looking for a Growth Specialist for our mobile-app who's passionate about user engagement, understands the power of words, and wants to shape the in-app experience for millions of users. In this role, you'll work closely with product, design, and medical teams to deliver personalized content that educates, guides, and nudges users through their skin and hair journey-all while contributing to key growth and retention goals. What You'll Be Doing - Own the user's personalised-content strategy for in-app journeys (treatment onboarding, check-ins, nudges, upsells, etc.) - Collaborate with product managers and designers to create actionable, easy-to-understand content embedded within product flows - Craft personalised and dynamic content based on user condition, stage of treatment, and behavior - Drive product-led growth by nudging users towards desired outcomes (reordering, engaging, upgrading) - Run A/B tests, define KPIs, track performance, and iterate-being data-driven while deriving meaningful customer insights - Use data and user behavior to iterate and improve content effectiveness What You'll Drive: - Increased engagement with in-app flows and content - Higher retention through lifecycle content strategies - Conversion and repeat usage through product-led nudges - More effective communication loops between users and their treatment journey What We're Looking For: - Strong sense of empathy-can you anticipate what the user needs to hear at a given point? - 2-4 years of experience in content, UX writing (especially within health/beauty apps) - Ability to write simply and impactfully-especially for app users with low to moderate health literacy - Strong collaboration skills-you'll work with product, design, doctors, and marketers alike - Great analytical skills - Experience with content localisation or writing for Tier 2/3 audiences is a plus Bonus Points If You Have - Prior experience in health-tech, beauty/wellness apps, or D2C - Hands-on experience with tools like Clevertap, Mixpanel, SQL

Bangalore

Heallo.ai - Growth Specialist (2-4 yrs)

Apply to 2 Cure And Care Wellness jobs on iimjobs.com, India's No.1 Management job portal. Explore Management job in Cure And Care Wellness Now! Company Page, IIM MBA Jobs, Ecommerce, Retail, Business, Development, Manager, Technology, Healthcare, Telecom, Insurance, FMCG, Media, BFSI, Director, VP/AVP, CEO/CFO, AGM/DGM

Apply to 2 Cure And Care Wellness jobs on iimjobs.com, India's No.1 Management job portal. Explore Management job in Cure And Care Wellness Now! Comapny page, IIM MBA Jobs, Ecommerce, Retail, Business, Development, Manager, Technology, Healthcare, Telecom, Insurance, FMCG, Media, BFSI, Director, VP/AVP, CEO/CFO, AGM/DGM