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IIM Tiruchirappalli | Post Graduate Certificate Programme in Strategic Management

Explore the evolving world of business strategy

Course Snapshot
  • FeeINR 1,99,400 + GST
  • Work Experience3 - 30 Years
  • Duration9 months + 4 weeks for examination
  • Delivery MethodOnline
Course Detail

Program Overview

By enrolling for IIM Tiruchirappalli's Post Graduate Certificate Programme in Strategic Management (PGCSM), you will help your organisation reduce operation risk by initiating timely innovations and early actions. PGCSM's unique curriculum is designed to offer a set of concepts and tools that equips senior leaders to make faster decisions, collaborate effectively in a more interconnected environment, and lead organisations with impact. PGCSM explores the evolving world of business strategy, focusing on the increasingly important roles of innovation, customer centricity, design thinking, etc., in building effective and holistic strategies. Adopting a practical approach through business model workshop and capstone simulation, the programme aims to offer participants specialised competencies in strategic management.

Who Should Attend

● Working professionals are aspiring to take up the business unit and organisational leadership roles.
● Business unit heads in large enterprises.
● Owners of small and medium enterprises desiring to build their strategic competencies.
● Current and aspiring entrepreneurs who look to build their businesses.
● Functional executives are desiring to move into consulting roles.

Program Highlights

● IIM Tiruchirappalli Alumni status
● Design Thinking workshop
● The curriculum includes concepts like the Blue Ocean Strategy
● 6-day campus immersion
● Capstone project
● Certification from one of the top Indian B-Schools

Desired Candidate Profile

● Bachelor's Degree, with at least 50% marks or equivalent CGPA (45% in case of candidates belonging to SC/ST/PWD) awarded by
a) Universities incorporated by an act of the central or state legislature in India or other educational institutions established by an act of Parliament or
b) Institutions declared to be deemed as a University under Section 3 of the UGC Act, 1956, or
c) Possess an equivalent qualification recognised by the Ministry of HRD, Government of India
● Minimum post qualification experience of 3 years is desirable (can also include running their own businesses)
● Reservations will be provided to eligible candidates as per Government of India norms
● Employed in an organisation or should be running their own business at the time of seeking admission to the programme
● Promising candidates based on their academic performance, work experience and organisational roles on a case-to-case basis by the Institute

Course Modules

- Introduction to Programme Content and Pedagogy

Basics of Finance and Accounting
- Financial Statement Analysis and Ratios
- Financing Decisions: Capital Structure, Working Capital Decisions, Short-term and long-term liabilities
- Investment Decisions: Capital Budgeting Basics (Time Value of Money, Discounted Cash Flow, NPV, IRR)

Basics of Organization
- Theories of Organisation
- Organisational Structure
- Organisational Culture

Analysis of External Environment
- Industry and Competitor Analysis
- Stakeholder Analysis
- Non-market analysis

Creating and Sustaining Competitive Advantage
- Concept of Value and Value Creation
- Value Proposition Design
- Value Chain Analysis
- Resource-Based View
- Business Model Basics
- Competitive Action and Response

Strategic Innovation
- Digital Strategy for Business Models
- Business Model responses to threats from Regulation, Competitor Moves and Digital Change
- Blue Ocean Strategy
- Design Thinking Primer
- Understanding Disruptive Innovation

Strategic Leadership and Corporate Governance
- Dashboards for Strategy Implementation
- Emergent Strategy and Strategy Formation
- Navigating Strategic Inflection Points
- Sense-making
- Scenario Planning
- Responding to Black Swan Events
- Corporate Governance

Corporate Strategy for growth
- Concept of Corporate Advantage
- Diversification Decisions
- Mergers & Acquisitions
- Strategic Alliances
- Corporate Entrepreneurship

Global Strategy
- Global Institutions and Strategy
- Globalising the Business Model (for Sourcing and Market-seeking decisions)
- Making Location Decisions
- Entry Mode Decisions
- Costs of Doing Business Abroad

● Capstone Simulation | Capstone Project Presentations | Design Thinking Workshop | Strategic Leadership & Corporate Governance | Business Model Workshop