eMDP on Disruption, Strategy and Business Models for Senior Professionals

Designed to focus on disruptions taking place in businesses as a result of digitisation.

Course Snapshot
  • FeeINR 1,12,000 + GST
  • Work Experience5 - 30 Years
  • Duration6 Months
  • Delivery MethodOnline
Course Detail

About IIM Kozhikode
IIM Kozhikode is the fifth Indian Institute of Management, founded by Government of India in collaboration with Government of Kerala at Calicut in the year 1996. IIMK also holds the credit for having pioneered the Interactive Distance Learning (IDL) Program for working executives in India. Having started with 300 class contact hours in 2001-02, the year-long Executive Management Education Programme is today the richest available in the country having 450 class contact hours. The Institute today is a leader in Faculty Development Programmes (FDP) and is the major QIP (Quality Improvement Programme) Centre of the All Indian Council of Technical Education, in the field of management education.
IIMK is also one of the few Centres for Development of Digital Libraries in the world and is a country leader. The Institute also has a strong International Exchange Programme for students and faculty with several leading Management Institutes in EU and ASEAN countries like SDA, Bacconi, Jonkoping, Sweden, Copenhagen Business School, Denmark, ESCAP-EAP, France; University of Queensland, Austria, Victoria University of Wellington and so on.

Programme Overview
Executive Management Development Programme (eMDP) on Disruption, Strategy and Business Models in Digital Economy (DSBM), is a six-month programme offered by Indian Institute of Management Kozhikode (IIMK), which is designed focused on disruptions taking place in businesses as a result of digitisation. Keeping a keen eye on the technological developments of the industry and competitors' strategies along with being responsive to the changes is important for decision-makers to shield their organisation for any disruption. For the professionals and entrepreneurs who would like to create a disruptive business model based on an innovative product; the executive programme in Disruption, Strategy and Business Models in Digital Economy incorporates IIM Kozhikode's leadership in globalizing Indian business practices, its deep expertise in entrepreneurship development and nurturing innovation.

Programme Highlights
● Opportunity to be a part of IIM Kozhikode, ranked 6th best B-School in India
● IIM Kozhikode certification upon successful completion of the programme
● IIM Kozhikode Executive Education Alumni status
● Peer learning & networking opportunities through rich student profile
● Comprehensive curriculum designed by domain experts at IIM Kozhikode
● Specifically designed for working professionals and entrepreneurs
● Enhances managerial and leadership capabilities of participants
● Live sessions via Interactive Learning (IL) platform (Direct-to-Device)
● Easy access to learning from your location of work/stay

Programme Objectives
● At the end of this programme, the participant would be able to
● Understand the nature and implications of digital disruption using Digital Matrix
● Help participants create, design and manage new and innovative products
● Help the participants deconstruct and reconstruct the business models
● Enhance the understanding of participants on platform markets

Who Should Attend?
● This programme is designed for mid to senior-level managers who are leading their business unit or firm in this age of digital disruption.
● Participants could be business owners, functional leaders, head of a business unit or region, or have general management responsibilities. Participants can come from different industries as currently all the industries are experiencing disruption.

Course Schedule

Saturdays - 3:30 P.M to 6:30 P.M

Desired Candidate Profile

● Working executives who are graduates (10+2+3 or equivalent)/post graduates in any discipline from a recognised University/institution
● Minimum 5+ years of work experience
● Participants will be selected on the basis of assessment of educational and professional background and motivation based on the application form submitted.

Course Modules

MODULE I
1. Digitisation
2. Disruption
3. Digital Matrix
4. Microeconomics
5. Game Theory
MODULE II
6. Design Thinking
7. Value Innovation- Blue Ocean Thinking
8. Minimal Viable Product
9. Portfolio Strategy, Product Life Cycle
MODULE III
10. Deconstructing Business Models
11. Creating new Business Models
12. Lean, Agile and Beyond for Business Models
13. Platform Wars and Multi Sided Markets