Columbia Business School - Digital Business Leadership Program

6 Month, Multi-Modular, Digital Business and Leadership Program by Columbia Business School

Course Snapshot
  • FeeUSD $36,000
  • Work Experience10 - 30 Years
  • Duration6 Months
  • Delivery MethodOnline + Classroom
Course Detail

Columbia Business School's Digital Business Leadership Program is an intensive, five-month, multi-modular, digital business and leadership program that prepares global executives to innovate new strategies and business models and lead their organizations to thrive in the digital age.

Why should you consider this program?

- Develop leadership abilities to lead digital transformation in your respective companies
- Examine disruptive business models in a highly immersive module in Silicon Valley and learn from leading industry practitioners in New York City
- Access to expert Columbia faculty who are world-renowned experts in their fields.
- Flexible structure which minimizes time away from work, over a five-month Ivy League learning journey
- Apply your learnings at your workplace through project work, guided by expert faculty
- Graduate with Columbia Business School alumni benefits, with global networking opportunities

Alumni Benefits
- Access to Columbia Business School alumni career services resources
- Invitations to alumni events and programs around the world
- Eligibility to join a Columbia Business School alumni club
- A 25 percent tuition benefit for yourself and up to four colleagues each year for programs lasting up to seven days.
- Global networking opportunities
- Lifetime Columbia Business School forwarding email address
- Subscriptions to all Columbia Business School alumni publications

Desired Candidate Profile

Participants might come from large or medium-sized firms who are focused on digital transformation innovation within existing industries.

The Digital Business Leadership Program will help talented leaders prepare to take on larger digital transformation roles. All the key elements of the program -- the faculty, the content, peer interactions and application exercises etc. are designed specifically for participants of the experience:

- A minimum of 10 years of work experience
- International exposure is preferred
- An urgent agenda for digital transformation
- Confident fluency in written and spoken English

Course Modules

Digital Strategy

- The 5 Domains of Digital Transformation
- Platforms, Coopetition, and Multi-Sided Business Models
- From Mass Marketing to Customer Networks
- Disruptive Business Models & Asymmetric Competition
- Decoding A.I.: From Science Fiction to Business Application

Rapid Innovation

- Innovating Through Experimentation and Minimum Viable Prototypes
- Lean Startup: The Customer Development Method to search for Business Models
- Value Proposition Design & Jobs to Be Done Theory
- Building an Opportunity Portfolio
- Translating the Lean Startup to Enterprise Scale Innovation

Organizational Transformation

- Leading Organizational Change
- Data-Driven Decision Making & Quantitative Intuition
- Building Data as a Strategic Asset in Your Business
- Surviving Disruption: Six incumbent Responses to a Disruptive Challenger
- Digital Transformation in the Enterprise

Project Work

- Work in teams on real-world innovation projects submitted by participants
- Apply the Lean Startup methodology used by startups to rapidly test and innovate
- Conduct customer interviews and fieldwork to validate and iterate your business model
- Learn digital innovation by putting theory into practice

Company Speakers and Visits

- Hear from leading practitioners in both New York City and San Francisco
- Conduct site visits to accelerator labs, startups, and enterprise firms such as Walmart Labs, IDEO studio, Citi Ventures, Columbia Startup Lab, Apple Park, and the Googleplex
- Past presenters have included: Industry leaders -- including Chief Digital Officers, Chief Innovation Officers, Chief Technology Officers, Managing Directors, and Operating Partners -- at organizations including Google, Citi, Samsung, IDEO, The City of New York, Microsoft, Standard Chartered, Walmart, NASDAQ, and Leading Silicon Valley venture capital firms.