Web Analytics Manager - Online/IT/KPO

Web Analytics Manager

The Web Analytics Manager will be responsible for supporting the needs of the business by leading the holistic management of a web analytics for platforms. This include internal and external web analytics dashboards, which are key in articulating value, return on investments and decision making points.

Job Requirements :

- Assist with initiatives that support the long term strategy and vision

- Collaborate cross-functionally to develop and execute platform strategies

- Lead projects that focus on platform enhancements which improve customer experience

- Partner with Product Management to determine how to measure performance for new products/features

- Work with business partners to give insights to plan platform training and educational programs and communications

Experience :

- 5+ years of related experience and/or involvement in product or project management

- Experience with web analytics platforms, such as Google Analytics, Adobe Analytics, Kissmetrics, Mixpanel

- Experience within the Digital Marketing Industry

- Excellent written and verbal communication skills

- Strong analytical, problem solving and decision-making skills

- Ability to interact with all levels of end users and technical resources

- Works effectively both independently and as a member of a cross functional team

- Uses sound judgment to identify issues and escalates when appropriate

- Understanding of SEO strategies, and the impact on traffic, conversion and ROI desired