Assistant Manager - HR at VVF Group
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VVF - Category Head - Personal Care Products (10-12 yrs)
VVF is world's largest Contract Manufacturer of bar soaps in manufacturing plants spread across four continents.
In addition, VVF has a consumer product division. This segment contains a range of personal & Hair care products. JO, DOY and Bacter Shield are some of VVF's home brands.
Position : Category Head - Personal Care
Division : Marketing
Experience : 10+ years
Qualification : MBA (Marketing)
Key Internal Interactions :
- Entity Purpose of Interaction
- Sales Driving volumes, sales interaction and motivation,promotions and launches
- R&D Development of new products
- Business Finance Managing Business P&L for the category
- Venders Ad Agency - on brand and campaign development, Market Research- Consumer insight mining and concept check, BTL Agencies- needbased
Role Purpose :
- To develop, pilot and scale up a profitable business in the space of Personal Hygiene category Brand across multiple formats.
Requirement :
Sales experience : (1 - 2 years)
- Marketing/ category Experience preferably on hygiene & germkill category
- Independent brand management and exposure to mass media management as well as digital
- Self-starter, Needs to think Big,
Key Responsibilities :
Brand Management :
- Concept development and testing, Product development, Packaging development, Developing a long term vision on the brand and translating to the relevant brand strategy
- Communication and Activation Development, Creation and implementation of marketing calendar
- Sales interaction through market visits and liasoning with sales teams for motivation, sales promotions and ensuring distribution and visibility
- Leading a cross functional team to deliver the product in time for test launch.
Interested candidates having relevant experience in Personal Care or OTC can share their profiles at earliest.
Trupti
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