Vistaprint - Search Engine Marketing Role

Do you have experience in SEM? here is an opportunity to to join our high-growth online marketing team

Vistaprint is a Leading online provider of marketing products and services to small businesses around the globe with corporate headquarters in Venlo, the Netherlands. (www.vistaprint.in)

Vistaprint has grown into an e-commerce powerhouse. Around the globe, Vistaprint is revolutionizing marketing and technology and imprinting our unique stamp of excellence on custom products.

This role will be responsible for covering all aspects of Search Engine Marketing including keyword research, campaign creation & execution, ad copy testing, analyzing the result and reporting the performance. You are required to operate on strategic as well as tactical level for planning & implementing Paid Search strategy for the India market.

In this role, you will significantly contribute to the growth of one of our main online channel which in turn drive significant growth for the organization.

Your role will involve:

Implementing Search strategy across Google, Yahoo and Bing.

Deploying SEM best practices across accounts, campaigns, and devices

Tracking, reporting and analyzing paid search campaigns

Utilizing analytics to make data-driven decisions, optimize program performance and improve spend effectiveness

Ensuring rapid testing and learning within the channel to promote incremental growth

Budgeting and forecasting for areas of responsibility.

Managing external SEM agencies as well as building SEM proficiency in-house

In return, you will bring:

3 to 5 years experience directly related to Search Engine Marketing (Google, Yahoo!, Bing, etc.)

Exceptional analytical skills to measure the success of the SEM campaigns and to expand upon that success.

Strong Microsoft Excel skills: pivot table, VLOOKUP. Chart building etc.

Experience with managing large budget and portfolio.

Familiarity with programming or scripting languages is preferred (e.g., SQL)

Salary offered: 6 - 10 LPA