Vice President - Social Media & Public Relations - Internet/Online

Glad to share a job opportunity with one of the client based out of Bangalore and Gurgaon.

Designation : VP - Social Media & PR

Job Description :

- Devising strategies to drive online traffic to the company website.

- Tracking conversion rates and making improvements to the website.

- Developing and managing digital marketing campaigns

- Utilizing a range of techniques including paid search, SEO and PPC.

- Overseeing the social media strategy for the company.

- Managing online brand and product campaigns to raise brand awareness.

- Managing the redesign of the company website.

- Improving the usability, design, content and conversion of the company website

- Responsibility for planning and budgetary control of all digital marketing

- Evaluating customer research, market conditions and competitor data.

- Review new technologies and keep the company at the forefront of developments in digital marketing.

- Work with clients to create a social media strategy that collaborates with marketing

PR and advertising campaigns :

- Research top influences, competitors, and trends in clients industries

- Create timely and engaging content optimized for platform used and intended audience

- Monitor sites for customer service opportunities and initiate conversations on behalf of the client

- Analyze and report social media actions on a monthly basis for successes and new opportunities

- Create engaging and professional visuals that reflect client and their brand

- Customize social media pages (ex. Facebook, Twitter, Google+, YouTube), develop supporting offline collateral, create original content, etc

- Manage social media team members (includes interns) responsibilities, conduct team meetings, advise on projects, and motivate team members

- Continue to refine and define our social marketing process.

Note : There is no proper JD shared by the client, but the above role is a bit matching to the role what the client is looking for.

If anybody interested please apply with your updated resume asap.