V-Mart - General Manager - Visual Merchandising

Job Title: GM-VM

Division : Visual Merchandising

Reports to : Sr.VP Operations

Experience : Minimum 8 years

Job purpose :

Responsible for working alongside the senior leadership team for strategic palling of visual merchandising and oversee the VM teams.

Primary responsibilities :

- Develop, deliver and communicate visual concepts and strategies to promote brand and products in-store and online.

- Layout, forward and space planning for all stores.

- Conceptualization and execution of VM themes and new store opening plans.

- Conceptualizes VM themes for show windows, signs, and graphics in line with brand identity and seasonal category inputs.

- Liaising with teams such as buying, design and marketing to create design themes and plans, including window and in-store displays, signage and pricing concepts.

- Conducting research on current and future trends in design, lifestyle and associated target market features

- Identifying and sourcing props, fabrics, and hardware.

- Maintaining budgets and negotiating with suppliers of visual materials.

- Creating visual merchandising packs to communicate visual guidelines including layout principles, visual dressings and signage.

- Partners with projects team for developing new display fixtures and planning VM materials for new and refitted stores.

- Reviews with VM team and field Visual Merchandisers for recommendations to improve adjacencies, display fixtures, and merchandise presentation norms for every product category.

- Partners with merchandise team in creating shop maps for floor set.

- Directing creative coordinator for all creative needs of floor set.

- Coordinate and run pre-set meeting prior to floor set; present and review shop maps,promo list and marketing; resolve all preliminary floor set issues.

- Travel stores with District Manager and Field Visual Managers

- Meeting with business, sales managers and retail managers to discuss sales strategies

- Working with architectural features of stores to maximise the available space

- Visiting branches to coach in-store visual merchandising or sales teams to interpret the guidelines and training them in the execution of the visual concept

Education :

- Graduation / PG diploma / PG degree preferably in Fashion Designing

Key Skills and Attributes :

- Excellent interpersonal, leadership, prioritizing and leadership skills.

- Ability to manage multiple projects and has had budget responsibility.

- Hands on experience in communicating VM strategies and ability to effectively communicate with internal and external customers

- Relevant visual experience at a senior level from a value retail background, along with people management experience and a high level of commercial acumen.