Responsibilities:  - Plan and execute on monthly and quarterly plans to grow user base and manage marketing budgets  - Acquire new customers to drive revenue and growth  - Building channels (SEM, SEO, social media, display, affiliate, retargeting) to acquire new users and customers on both web and app.  - Ideate conceptualize new marketing and communication ideas resulting in rapid customer acquisition  - Responsible for marketing communication which is clutter breaking keeping in mind the brand identity. Being the custodian of the brand on the digital medium.  - Optimizing channels and campaigns for cost and performance managing both the cost of traffic and cost of acquisition- including responsibility for landing page, funnel optimization (working with revenue and product teams) to improve relevance and improve conversion rates  - Drive organic road-map to build a healthy mix of paid and organic acquisition  - Visualize and build the required analytics dashboards and insight tools (working with the engineering teams)-   - Manage a team effectively planning the growth metrics and driving them to effective implementation  Must have: Hands-on experience to 6 out of the below 10 channels is a must  - SEO,  - SEM,  - Facebook,  - Youtube,  - Affiliates,  - Email; SMS marketing,  - Retargeting,  - Programmatic display,  - App marketing (affiliates, google, facebook, retargeting)  - ASO  Desired Candidate:  - Seasoned digital marketing professional with hands-on experience of growing and running digital channels  - Digital marketing experience of 4-6 years  - Expertise in advanced analytics implementation, reporting, and insights on a platform such as Google Analytics, amplitude, etc.  - Expertise in building & developing teams  - Design thinking and product mindset  - Ability to understand & appreciate the operational challenges of the business-   - Willingness to work under demanding and highly performance driven work environment-   - Ability to work with a cross-functional team across sales, product development, engineering and operations  - Rapid experimentation, learn, change, scale  About Treebo - India's top rated hotel chain ( 250+ Hotels, 50+ Cities, 6000+Rooms)   Founded in 2015, Treebo Hotel's is India's 3rd largest hotel chain and operates in the budget segment of the hospitality industry. Treebo is obsessed with offering quality accommodation at affordable prices.  What started a humble team, today Treebo has grown into a family of 550+ members. We are a tech-enabled asset light affordable accommodation brand - a feat never attempted in this industry in this segment! We are present in 50+ major cities with 250+ hotels in India across all major cities and getaway destinations. At Treebo, we put dignity back into budget travel with our unmatched 100% Quality Guarantee.

Bangalore

Treebo Hotels - Senior Performance Marketing Manager 

Treebo Hotels - Senior Performance Marketing Manager  ,Job Description for Treebo Hotels - Senior Performance Marketing Manager  in Treebo Hotels in  Bangalore for (4-8) years of experience. Apply Now!

Job Description for Treebo Hotels - Senior Performance Marketing Manager  in Treebo Hotels in  Bangalore for (4-8) years of experience. Apply Now!