About Treebo Hotels :   - Founded in 2015, Treebo is a new age hotel brand offering comfortable stays at budget prices.   - Staying at low-priced hotels has always meant making compromises on quality. One could book online but could hardly avoid the unwelcoming rooms and the indifferent service. Well, not anymore. At Treebo, we are putting dignity back into budget travel with our unmatched 100% Quality Guarantee.   - We are now in 42 cities all over India & more are upcoming.   - Treebo derives its name from - Bo Tree-, the fig tree under which Gautam Buddha attained enlightenment. The fig tree family - Banyan, Peepul among others - has inspired not just our name but also what we do. We aspire to emulate the vast reach of the fig trees. Starting with Bangalore, we will make sure we are available to serve guests wherever their travels take them. With the same obsession for quality. With the same penchant for conversations.   - The big difference between us and some of the other players is that, we will not work on a part inventory basis. We are not an aggregator - we are a budget hotel brand. We will take the full hotel as we believe that's the only way to have the enough control on the full experience of the property, rather than taking a few rooms, in which case, the property owner would perceive us as just another booking agent rather than the brand.   - Ours is a franchise model basically, we don't own or operate the assets but other than that we have the deep involvement in making sure that the hotel deliver the quality experience.   Company Website : http://treebo.com/   Job Role: Head of App Marketing  Designation: : Sr. Manager/Associate Director, App Marketing   Job Locations : Bangalore   Position Overview :   - Should have strong experience in app marketing using channels like third party app installs, Facebook, Google and Incent marketing channels   - Hands-on experience expected in scaling Monthly Active Users and Daily Active users   - Experience in scaling organic app downloads by means of growth hacks   - Hands on experience with analytical tools, competitive bench marking tools and to be able to triangulate data to create a sound marketing mix in our app marketing plan   - ASO - skilled in app store optimization both on android and app store (iOS) (edited)   - Should have worked on product marketing ideas, coming up with attribution models and analytical models to derive ROI out of every marketing   - Should have worked on product marketing and to be able to decipher consumer insights by studying data trends and actively segmenting users resulting in creating a segmented marketing approach to increase MAU

Bangalore

Treebo Hotels - Senior Manager/Associate Director - App Marketing 

Treebo Hotels - Senior Manager/Associate Director - App Marketing  ,Job Description for Treebo Hotels - Senior Manager/Associate Director - App Marketing  in Treebo Hotels in  Bangalore for (4-12) years of experience. Apply Now!

Job Description for Treebo Hotels - Senior Manager/Associate Director - App Marketing  in Treebo Hotels in  Bangalore for (4-12) years of experience. Apply Now!