Posted By
Kunwar Viplav Singh
Senior Consultant - Talent Acquisition at Travel Triangle
Last Login: 16 September 2015
4278
JOB VIEWS
451
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443
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Posted in
Sales & Marketing
Job Code
238865
Job Description: - Mobile Marketing Manager (Exp-2 to 6 years)
Job Location: - Gurgaon
Salary: - Negotiable
Job Description
Can you increase our app downloads and make it the most trending app in travel-
Can you increase engagement on app or mobile web by understanding customer behaviour-
Can you understand complicated app analytics to create smart marketing campaigns-
If solving such challenges interests you then you- re welcome to join our passionate and crazy gang of mavericks! Read below for a formal JD.
Looking for people who can think outside the box and present new, creative ideas. We just raised 50 crores and plan to go much bigger!
Now all that's missing is you to build a Rockstar team. Sounds Interesting-
The Mobile Marketing Manager will manage and help formulate the company's mobile marketing. The Mobile Marketing Manager to play a critical role in the development and execution of CRM campaigns for our Travel Triangle mobile app. Campaigns will span email, web site, and mobile channels. You will analyse customer behaviour and conceptualize CRM and data-driven marketing strategies, and drive the execution of these campaigns.
Your ideas and execution will have a direct impact on revenue potential, and will play a critical role in applying our marketing data toward lead generation, re-contact, and trigger-based marketing.
Responsibilities
- Analyze, develop, and build a robust Mobile CRM strategy.
- Increase App downloads by using free and paid channels
- Partner with internal stakeholders to manage the customer database and define the segmentation approach to align campaigns with the strategy.
- Collaborate with internal and external teams on the design of segmentation, nurture programs, and lifecycle strategy for the Travel Triangle app.
- Report on customer behaviour and campaign performance.
- Brainstorm and figures out what- s working and what's not
- Remains Up-to date on recent trends and helps identify and execute our strategy for the same trends
- Manage and lead the team and get work done.
Skills
1.- Excellent English writing skills, strong vocabulary, good reading and comprehension skills is a must have. Possesses knowledge and experience in the tenets of traditional marketing.
2.- Creating brand communication strategies for our brand.
3.- Demonstrates creativity and documented immersion in Mobile Marketing
4.- Proficient in content marketing theory and application.
5.- Exhibits the ability to jump from the creative side of marketing to analytical side
http:// TravelTriangle.com
TravelTriangle.com is one of the fastest growing Travel Start-ups in India. It is an online marketplace for travellers and agents. Company has two offices in Noida and US. You will be working with smart people and company will provide ample learning curve and growth.
The company is recognized by Economic Times, ET Now, CNBC, NASSCOM, and Tie Global. It has been awarded as top 20 emerging companies by NASSCOM, featured on Microsoft Start-ups. Travel Triangle is a well-funded start up where founders have previously worked in reputed MNCs and are from IITs and IIMs. TravelTriangle.com is rapidly growing into one of the India's leading online package sales company.
- One of the top 50 growing companies by NASSCOM
- Top 10 start-ups by IITians by Economic Times.
- Travel Triangle chosen as Website of the Year India
- Microsoft Bizspark Start-up of the day
- Young and passionate team who loves to travel and maths in between
- Travel Triangle, has raised a fund of Rs 10 crores by venture capital firm SAIF Partners.
- Traveltriangle.com is a web based start-up. It is a registered product of Holiday Triangle Travel Pvt. Ltd.
Company Description - Travel triangle is not a travel agent but the - marketplace- where one can search trips from leading travel agents. With this, it saves the customer from doing all the research and comparing plans from multiple travel agents. Traveltriangle.com is a one stop solution for the travel plans of the customers.
Company website: - http://traveltriangle.com
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Posted By
Kunwar Viplav Singh
Senior Consultant - Talent Acquisition at Travel Triangle
Last Login: 16 September 2015
4278
JOB VIEWS
451
APPLICATIONS
443
RECRUITER ACTIONS
Posted in
Sales & Marketing
Job Code
238865