ThinkPeople - BA - Sales & Marketing - Pharma

Good understanding of Healthcare Pharma business areas (8+ Years)

- Pharma Domain is must

- 5+ yrs of Sales & Marketing experience

- Should have clear understanding of S & M processes and typical handshake in this area

- Should understand the complete lifecycle of S & M (Targets/ geography)

- Conversant in S & M tools (preferably Salesforce & VEEVA CRM)

Expertise

- Good understanding of Healthcare Pharma business areas (8+ Years)

- At least 3 years of hands-on experience in development and management of pharmaceutical Sales and marketing.

- Knowledge of government regulations for the conduct of Sales and marketing

- Good articulation and translation of business problem into concepts that can be technically developed

- Ability to define use cases, elaborate requirements, review requirements and Business Specifications

- Excellent presentation and communication skills - Ability to effectively work on the assignments with on and off shore team members

- Timely communication to all the stakeholders (Client and internal management)

- Ability to work independently, manage and contribute in a matrix organization, resolve issues proactively, meet aggressive timelines, travel with a short notice

- Experience in digital asset management, multi channel marketing is desirable

Responsibilities

- Define and elaborate use cases for the Pharma Commercial FLSL requirements

- Review the use cases/ requirements for scope, effort estimation and schedule

- Detail the technical specifications

- Build Pharma Sales and Marketing capability within the practice

- Closely work with Product Management team and their release plans for developing implementation plans

- Adhere to the organization process / best practices for FLSL implementation

- Ensure the projects are delivered as per the agreed project scope, Effort and timelines

KRA

- BRDs Creation

- Use cases, Story boards and Requirements coverage

- Creation of white papers

- Ensure organization compliance