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08/10 Divya
Deputy Manager - HR at The Hindu Group of Publications

Views:8220 Applications:602 Rec. Actions:Recruiter Actions:218

The Hindu - Assistant Manager - Marketing/Branding - IIM/ISB/XLRI/SP Jain/FMS (3-4 yrs)

Chennai Job Code: 264909

Job description :

- Assist in the formulation of brand marketing campaigns to meet desired business objectives

- Creative ideation of tactical campaigns to build brand relevance with new age reader aspirations and increase product engagement

- Work closely with advertising agency for campaigns and manage integrated communications across Print, Digital, TV, Radio, OOH, and Cinema

- Planning and execution of digital marketing; and derive analytical insights to measure ROI

- Formulation and execution of marketing campaigns to promote marque brand events

- Build cordial and viable relationship with strategic partners, through brand partnerships and alliances

- Carry out market research to track brand health and reader preference

- Work with vendors to develop and execute required marketing collaterals

Educational Qualification :

- Masters in Marketing from Premier B-School

Experience :

- 3 to 4 yrs on brand management

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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