Sr. Manager - Marketing for Leading retail company in Bangalore
Job Description
Purpose of the job:
- To drive implementation of Critical Digital Marketing initiatives for the brand
Role & Responsibilities:
- Understand the broad direction for the brand communication based on brand strategy given by the senior team
- Translate the same into a communication strategy for the brand and execute the same
- Social Media, Handling brand web site
- Loyalty programme
- Creative brief, working with design team to develop catalog and digital campaign
- Support retail marketing team on choice of suitable media channels for promotions / events
Person Profile:
Desired Qualification:
- MBA in Marketing or equivalent degree
Desired Experience Profile:
- 5+ years of experience in a brand / advertising / marketing role in retail / FMCG / similar industry
Reporting to - Head Marketing
Preferred from B School only.
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