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Director at Lead Search
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Sr Manager - Analytics - FMCG (8-12 yrs)
Senior Manager Analytics
MNC FMCG
Location NCR
CTC 25l+
Role summary:
This Insights role will lead the critical Analytics Portfolio tools of Nielsen/ HH panel towards ensuring critical Business Planning/ development of share / distribution and revenue management strategies working closely with all key functions within the company.
- This person will be responsible for leading Share consciousness across the organization by helping leverage Nielsen information for Business planning. Mine Nielsen and Analytics to answer key business issues
- Triangulate Nielsen/ HH Panel analytics across the portfolio to arrive at robust Category / Brand trends
- Lead analytics work on the portfolio including Share modeling / MMM
- Lead analytics on Pack price and support the revenue Management team in developing a robust architecture
- MBA/ Master’s Degree with approx. 8-12 years of work experience in Insights/ Analytics / Planning
- In-depth knowledge of research practices, tools, techniques and preferably a marketing orientation having translated research to insights or answers to decision making for a business.
- Strong project management and data interpretation/ analysis skills
- Ability to integrate multiple data sources into a coherent story.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
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