Sr Brand Manager - FMCG - IIM/FMS (8-10 yrs)

Written by: MBA Jobs on Friday, 18 May 2012
View all jobs posted by: Michael Page International
Job Code: 56659
Location: Mumbai
 


Discipline - Marketing

Subsector - Marketing Managers & Directors

Location - Mumbai

About our Client - Our Client is a leading beauty company with an extensive portfolio of personal care & hygiene products with established presence over 40 years and is looking to grow rapidly with new product lines in the next few years. A firm reputed for leading business opportunities and growth, this business is a people focused employer with an excellent platform for international opportunities.

Job Description - Reporting into- Group Brand Manager; your core responsibilities will entail

- Implementing and managing operational product marketing plans with business partners for new products that are to be launched in the market along with the existing products

- Devising the distribution strategy for the Brands under personal care & hygiene

- Defining and managing advertising and promotional concepts/activities including the local customization of marketing and promotional material

- Conducting market assessments and feasibility studies, with detailed elaborations on business propositions and business plans

- Developing core communication and give a strategic road map to the brands

- Understanding consumer needs and market opportunities

- Analyzing market construct to develop market launch

- Setting up various systems and processes for the brand

- Developing and executing of marketing campaigns and be responsible for ideation

- Tracking sales performance and implementing ATL/BTL media planning initiatives

The Successful Candidate - You are an MBA from a top tier business school ( preferably IIMs/FMS/MDI/XLRI/JBIMS/SPJ), with at least 8-10 years of professional experience in a marketing and/or product management capacity within the FMCG industry. You have significant commercial experience and in depth knowledge of the FMCG industry in India. You will have a keen knowledge on strategic marketing and an entrepreneurial insight to drive market expansion. You should be resourceful and able to multi task, with excellent people skills.

What's on Offer - Exceptional Remuneration, flexible environment and a great platform for a leadership role.

To Apply - Click here to apply

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