Job Description Title - Cross Channel Remarketing- Asst. Manager As a Cross Channel Remarketing Assistant Manager, you will be responsible for modelling customer purchase behavior using segmentation and modelling techniques & execute those strategies by running remarketing Campaigns across display, email & SMS channels Main responsibilities: - Creating, managing and evaluation of remarketing strategies across channel Viz search, display, AdWords, email, social, mobile & other devices. - Using methodical performance analysis to influence/support campaign strategies - Reporting and Analysis - Developing custom marketing dashboard concepts for reporting via Excel - Reporting on key metrics, analyzing and interpreting trends and providing actionable insights based on available analytics data - Analyzing the effect of different online channels on initiatives and developing and implementing coherent & Innovative strategies for improvement and growth - Performing ROI analysis to evaluate efficiency and effectiveness of different marketing campaigns - Identifying and developing processes to stay on top in online search results. Experience (2-3 Years in online Marketing, MBA not mandatory). Must have worked on SEM campaigns. Skill Set - Fair knowledge of Google Adwords, SEO, SEM, Google Analytics, mobile, email & other acquisition channels. - Understanding of Static, Dynamic Remarketing strategies, RTB Remarketing solutions on Web and FBX. - Working Knowledge/ understanding on customer segmentation strategies & predictive modelling - Should know about different models of conversion attribution. - Good Analytical Skills as well as problem solving Skills with high result focus and execution bias - A highly Data Driven professional, with good knowledge of presentation and reporting.

Delhi NCR

ShopClues.com - AM - Cross Channel Remarketing 

ShopClues.com - AM - Cross Channel Remarketing  ,Job Description for ShopClues.com - AM - Cross Channel Remarketing  in ShopClues.com in  Delhi NCR for (2-5) years of experience. Apply Now!

Job Description for ShopClues.com - AM - Cross Channel Remarketing  in ShopClues.com in  Delhi NCR for (2-5) years of experience. Apply Now!