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Recruiter at Shaw Academy
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Shaw Academy - SEM Manager - Display & Adwords (6-8 yrs)
Work Experience:
- 6-8 years in Google Adwords/PPC/SEM
Responsibilities:
- Building and handling Display SEM (Pay Per Click) Accounts (Including Google, Yahoo, MSN etc.)
- Landing pages, Keywords Optimization and Bid management.
- Ad-Copy Testing (AB-Testing)
- Meeting CPL targets and Ensure optimal campaign performance.
- Analyze Clicks and Conversion data, ad expenses and highly ROI driven.
- Perform different types of analysis like forecasting, trend analysis, data mining, Regression Analysis, Gap Analysis, Correlation etc. to provide actionable insights for account/site optimization and improvements.
- An effective leader with team management skills that should be able to train and groom team members.
Skills:
- Working on desktop tools like Adwords Editor, Adcenter Desktop
- Utilize other critical features like time scheduling, geo targeting, bulk uploading, demographics and lists etc
- Hands on experience in handling multiple campaigns across countries/geographies.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
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