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10/05 Manish Rajawat
Director at Intellectual Capital

Views:28872 Applications:773 Rec. Actions:Recruiter Actions:74

Senior Manager/AVP - Marketing - BFSI (5-10 yrs)

Mumbai Job Code: 333705

Sr.Manager/AVP - Marketing (Female Candidate Only)

Reporting to CMO

Overview :

Examine current practices and recommend opportunities for changes on both the strategic level and Operational areas of market research, strategy, communication, and public relations. Coordinating & providing marketing support to the sales team for generating business.

Marketing activities :

- Planning & monitoring ATL & BTL activities for business development & brand visibility

- Digital Marketing : Proactively oversee the development and implementation of digital marketing activities on social media, SEM, SEO, mobile & Internet marketing campaign. Internet/mobile based campaigns (Search & Display) for branding and lead generation

- Monitor & maintenance of company's website & drive innovative ideas for its enhancements.

Strategy :

- Develop & implement an annual marketing plan & marketing activity in conjunction with all related department for its executions.

- To be responsible for developing and maintaining marketing strategies & policies to meet agreed organizational objectives

- Budget Management. To deliver all marketing activity within the agreed budget

- Develop, seek approval, and manage budgets for marketing materials and special projects

- Competition and Market analysis, tracking best digital practices across industries.

- Proactively establish and maintain effective working team relationships with all support departments.

Market Research and Product Management :

- Conduct online consumer research to identify consumer satisfaction, brand perception and understanding their feedback.

- Product Management Responsible for handling & managing the entire Marketing activities for product development & new product launch

Ravi Suryawanshi
Intellectual Capital HR Consulting Pvt. Ltd
A - 405A, Galleria, Hiranandani, Powai
Mumbai 400076
Desk: 022 41284022
Mobile No- 9867303334

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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