Senior Brand Marketing Manager - Online Healthcare - IIM/XLRI/FMS/MDI

JOB DETAILS

Determine channel strategy and identify routes to market, packages, pricing for different sales channels - Online, Speciality Stores, MT, GT

Help in developing a strategic plan for consumer/trade advertisement through various media vehicles: digital, radio, print, web, and social media

Help in defining the brand positioning and marketing strategy

Identify new product opportunities as well as brand extension and work closely with R&D team to come up with winner products

Own the top line and bottom line targets of his/her portfolio and work closely with sales team to achieve the revenue targets

Own few key core initiatives for the brand from end to end and work closely with cross functional teams to drive

Basic attribute is - Opportunity for fast growth and strong business judgement

Skill: Team Management, Strong Analytical Skills, Comfortable to work in a dynamic environment, Strong Execution Skills,

Brand Manager to grow a 100 Cr Sports Nutrition brand in a fast paced brand company

Tier 1 college - MBA ( IIMs /XLRI/FMS/MDI ).

2-4 years of experience with at-least a year in brand marketing (2014/15/16 Passouts)