We are hiring for Search Analytics Professionals.
Qualifications :
- Post graduate degree in Business, Finance , Marketing or a related field from a reputed institute; candidates with prior experience in digital/marketing analytics or financial industry are preferred
- Mastery of Search engine Advertising platforms.
- Google / Bing certified is added advantage.
- Marin platform knowledge is an added advantage
- Ability to work autonomously and demonstrate self-started qualities and to research PPC issues and formulate tangible solutions
- Knowledge of programming languages such as SAS, SQL is a plus
- Extensive knowledge of VBA language are preferred
- Good knowledge on current updates in SEM/PPC.
- Strong data analysis skill, able to decipher complex data and numbers to draw inferences, trends Insights
- Ability To Drive Results With Strong Thought Leadership
- Excellent Analytical & Problem Solving Aptitude
- Excellent verbal and written communication, presentation and interpersonal skills.
Responsibilities :
- Build PPC channel measurement strategies based on business goals, which will translate into KPI’s, while clearly defining the impact that the strategy will have on measuring against business goals
- Develop tools to ensure operational excellence of each and every Paid Search campaign across multiple Search engines
- Develop and proide routine and non-routine reports of complex scope using multiple reporting systems
- Competitor co-relation and benchmarking analysis using competitive intelligence tools and identify opportunity areas.
- Manage paid search campaigns in terms of measuring performance and identifying key insights/optimizations/opportunities
- Provide support for various SEO initiatives including reporting, analysis and optimization recommendations
Satyajeet
Specialist Executive Search
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