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24/12 Sanjeev Goel
Managing Partner at Pure Energy

Views:30248 Applications:1121 Rec. Actions:Recruiter Actions:444

Regional Manager - Sales - FMCG (11-16 yrs)

Delhi/NCR/Mumbai/Bangalore/Kolkata/Chennai Job Code: 406696

Role : Regional Manager (with P&L responsibility for the Region consisting of multiple states, and with multiple functions)

Regional Manager - North (should have handled multiple states in the North especially UP & NCR) or if

Regional Manager - South (should have handled multiple states in the South especially Karnataka & AP)

Regional Manager - West (should have handled multiple geographies in the West, especially Mumbai and Maharashtra)

Reporting to : National Sales Manager

Reportees : Area Sales Managers/ Zonal Sales Managers and their respective teams

Key Accountability : strategizing, planning and ensuring the company's sales objectives are met. Volume targets and category targets, manage and lead ASMs whose role is to ensure primary, secondary and tertiary sales (Distribution intensive).

- Generation of sales at every level.

- Fixing the norms according to sales plan

- Very Strong on Developing Distribution channel

- Strong Process knowledge of sales operations & MIS

Territory Development

- Achieving the coverage target.

- Maintaining infrastructure according to turnover

- Review of finance and infrastructure

Cost controls and improving cost efficiency.

- Improving scheme cost effectively.

- Monitoring channel payment.

- Ageing control of stocks

People Development

- Governance and Motivation of entire Sales Team and Partners with high morale

- Coach, Train, Guide and measure to ensure better productivity

- Develop skills of subordinates including succession planning.

Reporting and Feedback

- Daily sales reports in time

- Feedback reports of new launch products

- Immediate feedback of competitors- activity.

- Presenting monthly reports and a strategic perspective.

Main interactions :

Internal : Marketing Team, Sales Team, Regional Business Head, Commercial Team, Depot I/c

External : Distributors, C & F Vendors, Retailers, Trainers & Consultants, Agencies

Competencies :

- Customer Centricity

- Strategic thinking with an Execution Bias

- Coaching and Influencing skills

- Ability to manage teams

- High Entrepreneurial Drive

Ability to foresee future requirements keeping in mind the changing organization needs.

- Ability to do multi tasks and be comfortable with some ambiguity

Candidate's Profile :

- MBA from a premier/ recognized university

- Experience in FMCG products (eg. Confectionery, Stationery/ Writing Instruments, Biscuits, Agro/ Food Products, Snacks, Prepaid-Telecom)

- Very strong Demonstrated Sales & Distribution ability, must have led a team which has handled general-trade outlets (non-wholesale) coverage for at least 2-3 yrs

- Team Handling should have been for around 5-10 ASMs or equivalent for at least 2yrs

- Ideally entire tenure should have been in FMCG industry

- Extremely good communication and presentation skills

- Young (born 1976 or later) and Hard-working (exhibited through having directly worked in the market with and supervised DSRs/ PSRs, Sales Officers, Executives and ASMs)

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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