Regional Manager - Trade Marketing - FMCG

Urgently looking for Regional Trade Marketing Manager South with FMCG.

Location : Bangalore

- Ideal profile will be an MBA with 3 to 7 yrs of experience in Trade Marketing

CTC can go up to the 16 Lacs

Key Responsibilities :

Trade marketing execution :

Review and assess effectiveness of trade schemes/ promotions and other activities in the region

Evaluate impact and make changes in the trade marketing calendar as required

National trade activation programs for all channels to drives volume growth & builds strong trade relationships in the region

Develop norms for the region with respect to Trade marketing

Liase with regional sales teams to execute trade marketing initiatives in line with the plan in the region

Track competition activity around the trade and adapt plans accordingly

Gather insights from market data around sales for the region.