Job Title : Digital Campaign Manager  Department : Marketing  Location : CO  Position Purpose :  To scale up digital acquisitions for various bank product verticals using digital channels and social media  Key Responsibilities(Please mention all the responsibilities expected from the incumbent to perform)  - Develop integrated digital & social media marketing campaign strategies that use digital/social channels effectively thereby achieving campaign objectives & generating qualified leads.  - Manage the implementation, tracking and measurement of campaigns thru analytics, on time and optimize them.  - Collaborate with media agencies for campaigns test/go-live state, analysis of campaigns, preparing campaign MIS, deriving meaningful insights to increase ROI and drive sales volume  - Craft content that supports organizational strategy and goals.Work closely with agencies, staff and volunteers, including social media advocates, to develop and post content, banners, landing pages and website communication  - Monitor Google Adwords, Social PPC, social media groups, trends, tools and applications, and recommend actions.   - Write for, contribute to, manage and grow Facebook, Twitter, LinkedIn, Google+, YouTube, Instagram, Vimeo and other social media presences, and continuously evaluate additional platforms and tools that may support goals.  - Define key performance indicators and implement enterprise level measurement, analytics, and reporting methods to gauge success  Qualifications and Experience Requirement :   Qualifications :   Essential Graduate/ MBA or PGDBM (Marketing)  Experience :  - Essential Preferably worked in banking sector managing digital lead generation campaigns  - Plan digital strategy for building the business via identifying customer segments, designing marketing calendar, lead management  - Candidate having 5-8 yrs experience in Campaign Management at digital space  Skills :  Attribute :   - Knowledge of SEO, SEM, PPC campaigns, Social PPC campaigns, Content Management, Email Campaigns, Analytics  - Knowledge of Lead Management and Campaign Management tools

Mumbai

RBL Bank - Digital Campaign Manager 

RBL Bank - Digital Campaign Manager  ,Job Description for RBL Bank - Digital Campaign Manager  in RBL Bank in  Mumbai for (5-8) years of experience. Apply Now!

Job Description for RBL Bank - Digital Campaign Manager  in RBL Bank in  Mumbai for (5-8) years of experience. Apply Now!