HR at Radio Mirchi
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Radio Mirchi - Product Head - 98.3 FM (8-10 yrs)
Product Manager - Brand 98.3 Pune.
We are looking at candidates to head the Creative team of Pune. We are looking at candidates who have
- At least 8 to 10 years of experience in Brand Management & Marketing Communications or Advertising.
- Candidates who have an inherent passion for Bollywood, Hindi Music will find the role to be very engaging and interesting
- Candidates who have a Creative and a Imaginative bent of mind will enjoy the role
- The role involves managing a team of around 8-12 creative professionals
The job description is as follows :
- IDEATION - This is perhaps THE MOST CRITICAL function that the PH executes. the role holder will be responsible for creating & executing content ideas for-
- On air programs to enhance listenership
- New Promos for shows and Stationality
- On Air Special Shows & Celebrity Management
- Contests & Game Shows
- Flagship Entertainment Properties like Mirchi Music Awards, Mirchi Top 20, etc
PRODUCTION RELATED:
- Supervising the creative and quality of client jingles / ads / spots / promos, etc. as well as pre-emptive jingles / ads.
- Interfacing with Sales and Marketing everyday to receive and approve creative / client briefs for ads or promotions / contests, etc. and ensure execution of all that's discussed.
- Supervising the creative and quality of all event promotions / in-house brand promotions / on air contests etc.
- Total Contest management
- Interviews / Sound-bytes - Loading / Cleaning / Editing / Transferring / Uploading.
- New / Regular Pre-Produced Programs - Conception to Supervising Execution, Quality check, recommend changes, review, finalize.
Correspondence - Inter Station / Corporate / Inter-departmental / Collegues & Staff / Outsiders (Celebs,etc.).
- Guest Relations & PR - Developing networking with local VIPs / CIPs / Socialites / Senior Government Officers / Bureaucrats / Celebs / Other related people.
- Meeting with Visitors - Talents / Celebs / Clients / Guests / etc.
- Preparing Rosters - For Studio time sharing / Production schedule / Promo producers duty chart / RJ duty roster / Staff activity chart / etc.
QC RELATED AND IDEATION:
- Air-Checks
- On-Air monitoring of own channel
- Monitoring / Reviewing Show Prep with each RJ
- Going through script pointers
- Discussing, value adds
- Allocate a show closing time
- Competition Monitoring
- Review / Analysis / Evaluation of Production pieces (promos / ads / scratches/ programs / interviews / sound-bytes / packaging elements / etc.). Recommend improvements and review / analyze / evaluate consequent changes and provide feedback.
Others :
BUSINESS DEVELOPMENT RELATED :
- Contributing to copywriting, selling and production of commercials
- Providing creative alternatives and innovative solutions that help generate and boost ad spend.
- Suggest alternate programming driven routes to bring in business from conservative clients or dissonant products (paints, photograph films) not conventionally advertising on radio.
HR RELATED :
- Creating a highly result oriented work environment and culture.
- Constantly motivating the team through regular meetings, one-on-ones, feedback, suggestions, rewards, etc.
- Talent retention, encouragement and growth.
- Constantly have a pulse of the inter-personnel and group dynamics.
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