Job opportunity for the position of Product Marketing Manager. Please review the following job details and let me know if you would be interested in pursuing this role. Please reply with an updated copy of your resume and/or call me at +91-8010099418

Title: Product Marketing Manager

Salary: Best in Industry

Location: Mumbai

Experience: 2.00 -5.00 Years

Vacancy : 1

Job Description :

You will be responsible for revenue growth of B2B offerings vertical. As a Product Marketing Manager you will own the acquisition funnel - leads generation to nurturing to sales, vertical research and planning. You will report to the B2B head with a dotted line reporting to the Marketing Head.

Roles and Responsibilities:

- Devise and execute marketing plans across the funnel for the analytics vertical (data analytics, data science, data engineering and machine learning)

- Lead all aspects of B2B marketing across online, offline, social, paid marketing, content, research for our B2B offerings

- Own program research, consumer insights, program communication and positioning to make Program's of choice in Data/Digital/Product Training for the chosen TG - i.e. HR and functional/business leads

- Work with program directors, internal performance marketing team, social and content team to deliver a stable pipeline of leads qualified leads for the sales teams.

- Own the marketing communication for the vertical - marketing collaterals, reports, case studies, advertising and website

- Be the central pillar for all things marketing + B2B

What we are looking for

Strategic thinking + execution powerhouse

- In-depth understanding of B2B customer behavior, marketing, media channels and brand.

- Ability to work and coordinate with internal and external teams

- 2-5 years of experience in B2B Marketing

- In Depth understanding in paid marketing across Google & Facebook

- Lead Nurturing Strategy & Execution with a focus on Email Strategy

- Prior Experience in generating Leads from the HR community will be a big plus.

Qualification : MBA in marketing and HR

Working Days : 5 Days a Week (10:00 AM to 6:30 PM)

Job Nature : Full Time

About Company :

It is India's hottest online education startup. Equipped with US$ 15M capital and a committed team around Ronnie Screwvala and Mayank Kumar, their mission is to empower individuals to reach their full professional potential in the most engaging learning environment.It is partnering with universities and corporates to unite academia and industry and bring education in India to the next level. With a lack of more than one million skilled individuals in areas such as Big Data and Digital Business Management, It is creating post-graduate programs for working professionals in new-age, industry relevant areas. Merging the latest technology, pedagogy and services, it is creating an immersive student experience - anytime and anywhere.

If you are interested, apply with Updated CV along with following detail:

Total Exp:
Present CTC:
Expected CTC:
Current Location:
Ready to Relocate(if outside candidate):
Notice Period:
Reason for Change:

Salary offered: 8 - 10 LPA

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