Responsibilities:  In this role you will be responsible for articulating and communicating compelling value proposition of BI & Analytics product(s). You will own and drive activities including but not limited to building marketing assets, marketing communications, demand generation and unified branding experience  Strategy:  - Define buyer personas and determine market messages for the products  - Deliver thought-leading content for buyer roles to consume in a variety of formats, including social media, web pages, online events, whitepapers, case studies, brochures, eBooks, webinars, blogs, and infographics  - Ideate strategic marketing plans and creative marketing programs that will contribute to the sales pipeline   - Drive product naming and positioning  - Plan and execute the launch of new products and releases and manage the cross-functional implementation of the plan   Execution:  - Drive lead generation programs with tasks including but not limited to, marketing automation, email marketing, events, webinars and social media communications  - Create compelling storyboards, demo scripts and product presentations  - Ensures that every prospect, customer and product experience reinforces the company brand.   - Influences, persuades and educates target audiences in a simple, memorable, and differentiated way.  - Use PR as an effective tool to communicate about the company’s achievements and product launches.  		 Expectations:  - 3-5 years work experience in marketing  - Passion for developing and maintaining world-class marketing content  - Ability to work in a fast-paced, demanding product driven organization and assume a broad range of responsibilities.  - Demonstrated track record of developing go-to-market strategies based on business objectives and executing these programs that deliver measurable business results.  Please visit www.visualbis.com to know more about us.

Chennai

Product Marketing - BI & Analytics 

Product Marketing - BI & Analytics  ,Job Description for Product Marketing - BI & Analytics  in Visual BI Solutions Inc in  Chennai for (3-8) years of experience. Apply Now!

Job Description for Product Marketing - BI & Analytics  in Visual BI Solutions Inc in  Chennai for (3-8) years of experience. Apply Now!