We have an opening for Search Marketing Strategist/ Digital Marketing Strategist meant PolicyBazaar.com for Gurgaon location.  Job Description:  Designation: Search Marketing Strategist/ Digital Marketing Strategist (Current or Ex-Googlers only)  About PolicyBazaar.com  PolicyBazaar.com is India’s largest online comparison platform for insurance and other financial products and one of the fastest growing e-commerce companies in India. We specialize in helping the customer to make easy purchase decisions related to their personal finance.  Our strength lies in our ability to fuse technology, operations and people to provide the best platform for customers to compare and buy insurance. We are the pioneers in our industry and were voted the “Best Financial Website of the Year” at the IAMAI Digital Awards 2014. PolicyBazaar.com is backed by leading investors like InfoEdge (Naukri.com), Intel Capital and Inventus Capital.  It is this strength and customer centric approach that has earned us credibility across the nation and this is why more than 1 million unique users visit PolicyBazaar.com every month to compare and buy insurance plans.  Our team comprises of people who have experience across e-commerce, insurance, financial services and technology. We are a company that believes in empowering our teams to take decisions that allow us to have a fast turnaround time and get things done faster. We are thought leaders when it comes to the insurance sector and we look forward to having future leaders join us in our mission.  About the role:   We are looking for a mid-level resource for heading search engine marketing team, a person who has the ability to manage big budgets in a growth stage company and has a skill to strategize the entire online marketing spend. A quick learner with a very less response time to a problem, he should be good with his team and be very solution oriented.   Key Responsibilities:  1. Create Long term vision and plan for Search Engine Marketing for all devices, across all products  2. Manage the annual digital spend across various online brands of Policybazaar  3. Create Strategies for product-wise online spend on search and other key digital areas   4. Lead and manage account managers to achieve the monthly lead/ spend targets  5. Create effective MIS reports and recommendations to drive decision making   6. Monitor the performance of campaigns vis-a-vis their contribution to business  7. Optimize search campaigns regularly for maximizing the output; keyword optimization, ad copy optimization, Campaign optimization, Landing page optimization  8. Work closely with business heads in order to ensure continuous performance as per the business need  9. Co-ordinate with technology team for implementation of various tech related development   Skills: Search Advertising, Google Adwords, Display Advertising, Video Advertising, Digital Campaign Management, Emailers, Team Management,   Qualifications:  1. MBA (Premier institute only)+ Engg   2. Work experience with Google is must in search engine marketing/ ad words  3. 2-4 years of work-ex on digital marketing  4. Should have working knowledge of Adwords, Google Analytics, Double Click (Search, Display) Remarketing, Social media Marketing  HR Team PolicyBazaar.com

Delhi NCR

PolicyBazaar.com - Search Marketing Strategist 

PolicyBazaar.com - Search Marketing Strategist  ,Job Description for PolicyBazaar.com - Search Marketing Strategist  in PolicyBazaar in  Delhi NCR for (2-7) years of experience. Apply Now!

Job Description for PolicyBazaar.com - Search Marketing Strategist  in PolicyBazaar in  Delhi NCR for (2-7) years of experience. Apply Now!