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Pidilite - Team Head - Advertising (6-8 yrs)
Team Head - Advertising (Pidilite Inds. Ltd)
Core Responsibilities
The given role encompasses three areas i) Publications ii) Digital FDI website iii.) Division PR: Core responsbilities are given below:
1. Conceptualizing, visualizing, designing and lay outing of Fevicol Furniture book and various other titles - Scheduling of the books, based on the marketing needs & requirements and provide it as a promotional tool to the furniture making trade
2. Creating illustrations,formatting / re touching and observing all the rules & regulation of the register periodical as the editor of the magazine
3. Conceptualizing, visualizing & designing Audio/Video presentations and Product films. Creating musical Albums. Concept development, Script writing, developing a story board, close supervision of voice recording and final editing of the film.
4. Providing creative design concepts for brand/scheme communication
5. Creating PR notes, Concept notes, dealer communication.Copy writing in Hindi, English & Marathi
6. Designing Corporate calendars, Exhibitions and support function for all the sponsorships
7. Advertising budget and billing system - support function to monitor the advertising budget and smooth function \of billing and payment system
8. To conceptualise strategy and execute the same for the Design Ideas website
9. Execution of communication on intiatives targetted at channel partners and sales force.
1) Educational Requirement:
Post Graduation qualification: MBA or equivalent program in advertising/Media
2) Work Experience : 6-8 years in similar role
3) Preferred Industries: Plywood / Laminates, Adhesives, Paints, Construction Chemicals, Automobiles, Auto Ancillaries; FMCG, Publisation/Media .
4) Key Skills Required:
- Person should have worked with marketing profiles from Society Interiors, Inside Outside, similar publications.
- Should have degree/diploma from a reputed design school
- Should have hands on experience in illustrator, coral draw, Photoshop, indesign and adobe flash.
- Experience in Print Design and layout
- Exceptional creative flair and design
- Excellent Communication Skills
- Marketing, Advertising, MR, PR, Media Planning
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