Job Description  - Ownership of campaign management, demand generation, digital marketing   - Design, configure, project manage and optimize campaigns and serve as best practice consultant to internal stakeholders  - Develop, analyze and report effectiveness of re-marketing and new-user acquisition campaigns  - Identify opportunity for improvement, recommending changes in workflow design and suggest best practices that can be leveraged across the team  - Complete ownership of driving revenue from a particular channel (Email, Push, SMS)  - Experience of Direct Marketing strategies and well versed with the concepts including attribution, A/B testing, retention and nurturing  - Empathy and ability to understand user psyche and design engagement around that  Preferred Person  - Candidate must be a high-energy, can-do-person who can operate in a fast-moving startup environment  - Should be strong with analytics. Proficiency in R, SQL and Excel is required.  - Experience in CRM, user lifecycle and/or google analytics will be considered an advantage  - Experience from e-commerce or digital marketing experience will be considered an advantage   Qualifications :   - Under-Graduation from Tier 1 colleges (IITs/NITs)  - 1 to 3 years of experience for marketing, CRM, Analytics, Data science  - Previous start-up experience preferred, but not mandatory  - Strong business acumen, analytical skills, data-driven and P&L focused decision making  Selection Process: Case Study, Telephonic Interview, In-person Interview, Offer Rollout

Delhi NCR

OYO Rooms - Marketing Automation Manager  - IIT/NIT/BITS 

OYO Rooms - Marketing Automation Manager  - IIT/NIT/BITS  ,Job Description for OYO Rooms - Marketing Automation Manager  - IIT/NIT/BITS  in OYO Rooms in  Delhi NCR for (1-4) years of experience. Apply Now!

Job Description for OYO Rooms - Marketing Automation Manager  - IIT/NIT/BITS  in OYO Rooms in  Delhi NCR for (1-4) years of experience. Apply Now!