About Us: Founded in 2011 by Bhavish Aggarwal and Ankit Bhati, Ola is one of the world's largest ride-hailing companies. Ola integrates city transportation for customers and drivers onto a mobile technology platform ensuring convenient, transparent, safe and quick service fulfillment. Ola is focused on leveraging the best of technology and building innovative solutions ground-up that are relevant at the global scale. Notably, in 2016, Ola Play the world's first connected car platform for ride-sharing was launched, transforming commuting experiences and setting the tone for global innovation in this space. Using the Ola mobile app, users across 125+ cities can connect with over a million drivers across a diverse range of vehicles. Driven by a hyperlocal approach, Ola is committed to its mission of building mobility for a billion people. Position:&nbsp; Media Manager - India Media Roles &amp; Responsibilities:&nbsp; Responsible for developing Media AOPs, Media planning, buying and strategy and drive the Media Productivity agenda, in alignment with the overall optimal Media to rides activation planning for all the key marketing and innovation platforms for the categories represented under ANI TECHNOLOGIES. - Being part of the marketing team partner with Revenue management and Category teams to develop the annual media plan and roadmap for categories, aligning with Senior Management, Category teams &amp; Media agency. - Identify resources, competitive environment, possible partners, opportunity areas, etc- and together with the Marketing Director propose the media plans and KPIs to ensure we build suitable media amplifiers and platforms. - Support the Media Capability agenda with the categories and Marketing team, both on the specific capability sessions, but mainly during the ongoing day by day work with the teams - Maximise relationships with key TV, Print, radio, cinema &amp; digital media partners (i.e. Star TV, Viacom, Times of India, Facebook, Twitter, Google, etc ], linking up closely with category teams, &amp; other agencies to utilise partner added value effectively - Partner with business finance team &amp; revenue management and growth team to agree common measurement approach including scorecards, tools for ROI &amp; equity measurement using relevant KPIs and benchmarks. Collaborating to define target digital share of media based on econometric modelling meta-learnings and category recommendations. - Stay current on the strategic Media landscape (consumers, competitors, media channels, etc.) and share this information with key stakeholders - Orchestrate the media planning, buying and content launches for all brands. Deliver clear reviews of activity performance vs. plan and define future recommendations to optimise / improve media performance - Support the Marketing head to benchmark &amp; negotiate Media Agency fees, A&amp;M budget management to agency talent management - inline with Smart Spend policies &amp; savings objectives. - Drive the Media Productivity agenda - YOY Savings- to ensure OLA is advantaged from a media cost perspective - Develop and execute the Media Buying AOP, in collaboration with Media Agency and develop Media JBPs with key partners and drive cost efficiencies for yearly media plans. - Drive the annual media audit process, across TV, Digital planning and buying with a 3rd party auditor. - Collaborate effectively with the finance, legal and procurement teams to get the MSA's and payment processed for all vendors and agency partners. Key Skills/Experience:&nbsp; - Identify any differentiating expertise required for success in the role. - Experience of 5+ years in the field of media planning &amp; buying with an agency or brand. - Media Knowledge - Deep understanding of Media Planning &amp; media buying across all platforms. - Deep understanding of digital technologies, programmatic platforms, digital benchmarks. - Deep understanding of brand safety, ad fraud, viewability technologies and partnerships. - Organization and contract negotiations Skills - Understanding of consumer and Media trends - Marketing and Branding Understanding - Know how to work with agencies and agents - Good knowledge of media platforms and media content

Bangalore

OlaCabs - Media Marketing Manager/Media Manager   

OlaCabs - Media Marketing Manager/Media Manager    ,Job Description for OlaCabs - Media Marketing Manager/Media Manager    in Ola in  Bangalore for (5-10) years of experience. Apply Now!

Job Description for OlaCabs - Media Marketing Manager/Media Manager    in Ola in  Bangalore for (5-10) years of experience. Apply Now!