Job description : - Developing strategies for the brand(s) in alignment with overall marketing plans - Understanding & defining the brand identity & aligning all the brand plans accordingly with Category Marketing manager - Coordinating with advertising agencies and research agencies, to develop suitable brand initiatives to position the brand(s) in keeping with the above identity - Planning ATL & BTL so as to deliver the required value proposition - Coordinating with R&D for product conceptualization, positioning, new product development etc. - Overseeing Annual plans, budgets on brands - Keeping track of all category related expenditures vis-a-vis budgets - Providing strategic guidance to brand managers to develop these strategies into detailed marketing plans and executions (with special emphasis on-the-ground activities). - Ensuring that the top-line & bottom-line objectives of the category are strictly met. - Leading Team and ensuring that the team is adequately trained in both functional and behavioral aspects on a regular basis Desired Skills and Experience : - Brand Management, Consumer Marketing, Fast-Moving Consumer Goods (FMCG) Marketing Management, Marketing Research - Trade Marketing, Digital Marketing, Brand Development, Business Strategy, Marketing Communications Industry : Food & Beverages Employment type : Full-time Experience : Mid-Senior level Job Function : Marketing

Gurgaon/Gurugram

Nestle - Senior Brand Manager - Beverages 

Nestle - Senior Brand Manager - Beverages  ,Job Description for Nestle - Senior Brand Manager - Beverages  in Verified Recruiter in  Gurgaon/Gurugram for (6-7) years of experience. Apply Now!

Job Description for Nestle - Senior Brand Manager - Beverages  in Verified Recruiter in  Gurgaon/Gurugram for (6-7) years of experience. Apply Now!