Position - Senior Manager - Marketing - Worli  Reporting - Chief Marketing Officer  Looking for Immediate Joining only  My Own Eco Energy Pvt is a visionary company that is re-writing the future of the fuel industry with a revolutionary product - Indizel. MEE aims to make Indizel accessible and affordable to one and all through its unique business model. We seek like-minded souls who will not only envision the future but also have the passion and energy to make it a reality.  MEE is looking for a candidate who can drive marketing at a National Level.   Marketing:  To develop strategic plans for marketing function that shall facilitate growing the revenue of all product portfolios.  To Provide creative vision, direction and execution for marketing, on-air promotion and merchandising.  To lead the development of a robust market activation plan (including retail consumer promotions, tactical trade promos, and corporate promotions)  To formulate brand strategy for the year and decide on the optimum marketing mix to build brand profitability.  Responsible for Research and developing strategies and plans that identify various marketing opportunities, direct marketing, and new project development, etc.  Responsible for framing tactics & strategies for generating consumer insights and competitive market intelligence used for business decision making.  To evolve the brand proposition and effectively manage the Corporate Campaign.   Responsible for overseeing the CRM and account management team across all geographic sales territories.  To evaluate CRM marketing activity to ensure budgets are managed and used effectively and campaign results are constantly improved.  To work with partners to devise acquisition strategies and campaigns ensuring opportunities for all products are maximized.  Responsible for coordination with functional heads in deciding new product development plan, Product re-launch, promotion plans and execution, pricing decisions, etc.  To maintain a network of prominent media personnel and works with senior management to create responses for use in dealing with the media.  To plan and coordinate public affairs, and communications efforts, to include public relations and community outreach.   To supervise the planning and development of company marketing and communications materials.   To Develop and track metrics and success criteria for all marketing programs and activities.   Responsible for global marketing programs (including events and branding initiatives) and territory marketing: (working closely with the sales team to identify and rollout key Marketing initiatives to support sales growth)  Develops, manages and implements corporate communications plan and programs, including public and media relations; internal and external corporate Web sites; agency communications; and other types of programs.  Key Account Management:  To ensure that flexible marketing programs are developed for the key accounts (retailers and institutions) for retaining them in the loyal customer portfolio and to ensure that they become brand ambassadors for the company.  People Management:  To Work in close coordination with brand and market research personnel to ensure smooth operations of the marketing function and meeting the marketing goals..  To assist the sales and the relationship management teams with development and communication of effective sales strategies and supports the selling activities.  Commercial:  To develop and manage marketing budgets, and oversee the development and management of internal operating budgets.  To Develop and administer marketing database which includes client and prospect information, mailing list applications, access to financial reports, etc.  Vendor Management:  Maintains a network of prominent media personnel and works with senior management to create responses for use in dealing with the media.  To manage the relationships with PR companies, advertisement agencies and other vendors to ensure achievement of the required level of PR activities.  Desired Candidate Profile  Looking for Immediate Joining only  Minimum 10 years of Experience in Marketing at national level with exposure to retail/institutional Marketing.  An MBA or Post-Graduate in Marketing with experience (Preference would be given to the candidates from premium institutes only )  Industry Preference : FMCG / beverage/ Automobile/ Pharmaceutical industry  Looking for immediate joinees only. Others need not apply.  Exposure of running media campaigns, should have handled minimum Rs. 50 crs budget on ATL level.  Excellent written and verbal communication with good interpersonal skills  Functional Competencies:   Strategic Thinking  Formulates all strategies that are achievable, cost-effective, and address organizational goals   Researches, interprets, and reports on long-term customer/client trends for the purpose of formulating policy and strategy.  Provides analysis of policy issues, develops program proposals, and develops plans that address long-term customer and stakeholder needs and concerns.  Leadership  Acts as a role model for the entire team by proving by actions   Does long-term coaching for developing people as future leaders and strongly believes in people development  Anticipates, plans and adapts to all types of internal and external change  Communicates the vision in a manner that generates excitement, enthusiasm and commitment to the team mission.  Marketing Management  Defines measurable goals and objectives based on the defined corporate and marketing strategies and ensures achievement of the same in timely manner.  Has thorough understanding of market trends, including opportunities and activities of competitors and analyzing markets and their needs.  Has in-depth knowledge in field of expertise and a thorough understanding of the firm products and target markets to be tapped.  Key Account Management  Maintains a long term perspective in forming partnerships with key customers and vendors  Identifies, communicates and implement best practices which will successfully impact multiple stakeholders within multiple sites   Customer Focus  Proactively defines and drives the customer strategies and goals to be achieved by employees  Evaluates and estimates the customer satisfaction measure and takes corrective action as and when required.   Encourages team to develop and maintain partnerships with customers  Innovation  Drives discussion and idea generation to encourage innovative ideas in others

Mumbai

My Eco Energy - Senior Manager - Marketing  

My Eco Energy - Senior Manager - Marketing   ,Job Description for My Eco Energy - Senior Manager - Marketing   in My Eco Energy in  Mumbai for (8-12) years of experience. Apply Now!

Job Description for My Eco Energy - Senior Manager - Marketing   in My Eco Energy in  Mumbai for (8-12) years of experience. Apply Now!