Mobilart - Sr Mgr/Mgr - Mobile & Digital

Position - Manager/ Sr Manager – Mobile & Digital

Role

- Will be responsible for all Digital Media initiatives primarily over WAP – managing Advt networks, positive ROI, WAP Road map and Analysis

Experience

- Between 4-7 years of experience in a VAS environment - managing media/ advt spent for WAP along with understanding of Digital Media. Managing the WAP Product would be added advantage

Qualifications

- Minimum Graduate. Post Graduate qualifications in a related field or certificate courses will be preferred.

Reporting to - Digital Head

Team Size nil

Responsibilities

Key Responsibilities of the Position:

- End to End - Managing all aspects of digital marketing within key businesses – WAP & Enterprise Business which includes

WAP:

- Effectively manage Digital Media Partners (Advt networks),

- Maintaining Positive ROI on WAP

- Accurate data analysis and reporting

- Increased reach of Mobilart across network without limiting it to just one network

- Precise control of budgets and outflows by managing vendors.

Enterprises Business:

- Devise Digital strategies for client pitches of the new Mobilart Enterprise business

- Managing WAP as Product which includes – ideation and creation, tracking effectiveness.

- Acting as SPOC for WAP both internally and externally

Skill Sets

Knowledge / Skills / Abilities recommended for position:

The successful candidate will demonstrate:

- Market foresight, learning agility and ability to work in a team

- Excellent interpersonal, verbal and written communication skills

- Excellent Team Palyer

- Strong on ideation, and should have the tenacity to research and develop new concepts

- Agility and responsiveness, especially with respect to deadlines that may constantly change.

- Ability to service the requirements of individuals at short notice