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03/03 Sandeep GR
Recruitment Specialist at Microsoft

Views:3461 Applications:438 Rec. Actions:Recruiter Actions:2

Microsoft Mobile Devices & Services - Partner/Channel Marketing Manager (3-8 yrs)

Anywhere in India Job Code: 199058

Microsoft has always believed in the transformative power of technology. From the initial version of placing a personal computer on every desktop and in every home, to putting mobile devices into a billion hands, we have connected and empowered generations. We want to make the lives of billions of people better in fundamental ways- that's what we do today, and that's what we'll do tomorrow.

Partner / Channel, Marketing Manager - MMDS (Microsoft Mobile Devices & Services)

Location: Anywhere in India

No magic wands or hidden tricks. Yet, great energy and determination is something we are looking for. Have you got what it takes-

Purpose of the Role:

Regional responsibility for driving marketing activities across one key sales channel. Marketing manager for a geographical sales territory managing and coordinating all marketing activities and programs

Roles & Responsibilities:

Works as a marketing program lead while handling end to end marketing responsibility of channels and areas for Gujarat & MPCG (Urban & Rural) Region.

- Planning and execution of On- ground activities for driving preference and demo for Lumia device

- Driving Vino scores and coverage across all channels

- Analysis of mkt. share for respective region and share it with BMs

- Focus on SCON demo experience for Lumia Mystery shopper audit

- Launch planning and execution @ retail

- Sustenance of retail visibility through innovations

- Vendor management and ensuring adherence to PR/PO process

- Team management and review on monthly basis

Channel marketing responsibility:

- Provide thought leadership to the sales & channel team in the region

- Marketing activity calendar for the region for the said channel

- Joint owner of driving solutions marketing in the region

- Works in a program mode and acts as the program lead for all marketing activities in the channel

- Audit - SCON experience of Demos and recommendation

Key Pivot and interface for Marketing/GTM plans in a geographical sales area across channels. Is responsible for:

- MMDS Brand

- MMDS market share

- Active users

- Brand metrics like Strength of Preference, Retail visibility

- Retail rollouts

- Marketing activity calendar across channels - operator, Rural, Branded retail and OT

- Visual merchandising, planogram consistency

- Bringing local/ area consumer insights to enable better planning. Provides his inputs and creates when relevant creative briefs, media briefs, apps briefs etc

- Vendor management - manages teams of BTL agencies, merchandisers, vendors for GSB, store branding, store deployment, POSM

- Competitive tracking, analysis and planning

Key Skills Required:

- This role requires a prior knowledge and experience in the marketing/sales function

- Strong understanding of MMDS Channel

- Requires strong networking skills

- This role requires strong collaborative and operational skills backed with good understanding of various marketing functions.

- Ability to multi task, adapt to market dynamics, portray effective thought leadership skills, strong team player

- Ability to manage vendors and negotiate

- High human interface with HO marketing, sales, channel head, vendor teams,.

Qualification:

- MBA with 3-8 years of relevant Marketing experience in FMCG/FMCD or Telecom/Operator/Handset Ecosystem. Candidates from Premier B.School preferred.

Our Sales and Marketing teams work on one common goal - make sure that the world knows about all the awesome products that we bring to the market by continuously finding the most compelling ways to introduce our wares. That is what inspires us to work every day. Now - this is your chance to join a team that strives to put the exclamation point on peoples' days by world class creative executions. You think you have got what it takes- This is your chance. Grab it!

Company : Microsoft Mobile Devices & Services

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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